Marketing Manager, Hematology & Hemostasis

Siemens Healthineers

Leading North America's marketing strategy and commercialization for Hemostasis diagnostics solutions. Driving product positioning and demand-generation programs in collaboration with global teams.

Posted 7/18/2026full-timeRemote • Kansas, Texas • 🇺🇸 United StatesMid-LevelSenior💰 $117,770 - $161,931 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic marketing for medical devices, with a focus on Hemostasis, product positioning, and lifecycle management. Proven ability to develop training programs and drive demand generation while effectively communicating complex technology to diverse audiences.

Highest-signal resume keywords

Strategic MarketingProduct PositioningDemand GenerationHemosasis Market ExperienceAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Roadmap DevelopmentPricing StrategyLifecycle ManagementFinancial ForecastingSales Enablement Tools

Soft Skills

Relationship BuildingPresentation SkillsCross-Functional CollaborationBusiness Acumen

Certifications & Qualifications

Bachelor’s Degree in Life SciencesBachelor’s Degree in BusinessBachelor’s Degree in MarketingMBA Preferred

Industry Keywords

Medical Device MarketingDiagnostics MarketingHemosasisKey Opinion LeadersClinical Partners

About the role

Key responsibilities & impact

Lead U.S. strategic marketing plans and multi-year product roadmaps
Own product positioning, pricing strategy, and lifecycle management
Serve as the Hemostasis subject-matter expert for Sales and cross-functional teams
Translate complex technology into compelling clinical and commercial value
Drive demand-generation programs and sales enablement tools
Influence global product decisions as the voice of U.S. customers
Build relationships with Key Opinion Leaders and clinical partners
Develop and deliver impactful training for specialist sales teams

Requirements

What you’ll need

Bachelor’s degree in life sciences, business, or marketing (MBA preferred)
4+ years of experience in medical device or diagnostics marketing
Hemostasis market experience strongly preferred
Strong business acumen with analytical and financial forecasting skills
Ability to thrive in a fast-paced, cross-functional environment
Comfort presenting to internal leaders and external customers

Benefits

Comp & perks

medical insurance
dental insurance
vision insurance
401(k) retirement plan
life insurance
long-term and short-term disability insurance
paid parking/public transportation
paid time off
paid sick and safe time