Digital PR Specialist – B2B

Siege Media

Digital PR Specialist developing media strategies and content for B2B tech brands. Generating effective stories and managing media relations to enhance client visibility.

Posted 7/11/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $65,000 - $73,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in public relations and media outreach, with a strong focus on generating coverage for B2B, tech, and SaaS clients through data-driven content and relationship building. Proven ability to manage multiple projects effectively while maintaining high attention to detail and strong editing skills.

Highest-signal resume keywords

Public Relations ExperienceMedia RelationsContent MarketingProject ManagementB2B Industry Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content DevelopmentData AnalysisPitchingResearchEditing

Soft Skills

Attention to DetailCreativityRelationship BuildingTime Management

Industry Keywords

TechSaaSB2BAgency ExperienceNews Media Coverage

About the role

Key responsibilities & impact

Generate creative ideas to develop as content and pitch to journalists/bloggers covering tech, SaaS, and B2B industries
Build media lists for a variety of B2B clients across a wide range of industry groups
Work with our content marketing team to create unique, proprietary data to establish our tech and SaaS clients as industry experts in their field
Pitch content generated by our team to news media, trade publications, and industry press for the primary purpose of generating coverage and visibility for our B2B organic growth clients
Monitor tech and industry news and proactively pitch new stories
Nurture and develop relationships with writers, reporters, and bloggers covering the tech and B2B space
Conduct comprehensive research including validating sources and finding the most recent and relevant data available

Requirements

What you’ll need

3-5 years of agency experience in PR, supporting B2B, tech, or SaaS brands
Proven experience securing news media coverage for tech and/or SaaS clients
Passion for public relations, data-driven content, email outreach and media relations
Strong project management skills, with ability to juggle multiple projects while still working effectively
Strong attention to detail, i.e. near perfect grammar and strong editing skills

Benefits

Comp & perks

100% health, vision and dental benefits
50% 401k match up to 6% of your salary
donation matching
career development training
unlimited PTO
work-from-home equipment
free pens