Sicredi

Marketing Analyst – Content Focus

Sicredi

full-time

Posted on:

Location Type: Hybrid

Location: Porto Alegre • Brazil

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About the role

  • Responsible for the content strategy for the brand's national website and blog;
  • Plan and edit SEO-optimized content in various formats (text, image) for Sicredi institutional sites and blogs;
  • Coordinate with communication and advertising agencies;
  • Apply technical and content SEO strategies to ensure optimal search engine performance;
  • Conduct benchmarking and keyword research to guide efficient content creation;
  • Implement best practices such as tagging, internal linking and structural improvements on pages;
  • Support the use of the site management tool and the sites' system platform, in alignment with the technical team;
  • Work in partnership with teams such as business marketing, product, site, social media and local cooperatives;
  • Participate in the continuous development of the sites with a focus on performance, relevance and usability-driven content;
  • Nice to have: Experience with UX
  • Provide support to cooperatives by assisting with site-related questions.

Requirements

  • Degree in Communication, Journalism, Marketing or related fields;
  • Proven experience creating and managing digital content with an SEO focus;
  • Solid knowledge of keyword research, content strategies and technical SEO practices;
  • Excellent writing, proofreading and editing skills with an emphasis on search optimization;
  • Ability to work in a team and communicate with different areas;
  • Strong organization, autonomy and ability to manage multiple projects simultaneously;
  • Familiarity with UX principles and digital channels (such as portals and social networks);
  • Proactive, analytical profile committed to continuous improvement.
Benefits
  • Fixed 14th and 15th salaries
  • Profit-sharing (based on seniority)
  • Health and dental plans with no co-pay
  • Wellness programs with Wellhub (formerly Gympass), nutrition, psychology, occupational health, massage, running group and local gym
  • Meal and food allowance — flexible percentage allocation between VA/VR cards, no co-pay
  • Extended maternity and paternity leave
  • Childcare or babysitter assistance for children up to 6 years and 11 months
  • Assistance for children with disabilities, no age limit
  • Life insurance
  • Private pension plan up to 7% of salary
  • Training platform — Sicredi Aprende, offering a wide range of courses
  • 40-hour workweek — using a time bank system
  • Remote work allowance (except for positions that are 100% on-site).
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOkeyword researchcontent strategytechnical SEOwritingproofreadingeditingdigital content managementtagginginternal linking
Soft Skills
teamworkcommunicationorganizationautonomyproject managementproactivityanalytical thinkingcontinuous improvement