Digital Strategy/CRM Lead – Contract

Sia

Digital marketing strategist providing leadership across integrated channels including CRM/email, SEO, and growth marketing. Temporary engagement for 6-8 weeks in New York or remote.

Posted 5/28/2026contractRemote • New York • 🇺🇸 United StatesSenior💰 $10,000 - $12,000 per projectWebsite

About the role

Key responsibilities & impact

Serve as a strategic thought partner and quality check for our digital strategy team across several accounts
Develop frameworks, shape briefs, and contribute directly to strategy deliverables when the work calls for it
Provide strategic direction across several accounts, shaping new initiatives with clients and translating them into operational plans
Oversee and contribute to performance reporting, with the ability to present results and strategic implications directly to clients
Own strategic oversight on a handful of accounts, including hands-on maintenance of existing roadmaps, audit reviews, and prioritization guidance
Contribute to bi-weekly performance reporting — pulling insights, identifying trends, translating data into clear recommendations
Join key meetings as needed, leading senior-level conversations, and being prepared to present work
Collaborate actively with Paid Media, Creative, and Account leads to keep integrated workstreams moving

Requirements

What you’ll need

Proven experience leading digital strategy across integrated channels including CRM/email, SEO, and growth marketing within agency, consulting, or complex client-service environments
Strong understanding of lifecycle marketing, customer journeys, campaign architecture, and performance-driven digital strategy across enterprise or multi-stakeholder accounts
Hands-on experience reviewing performance data, extracting actionable insights, and translating analytics into strategic recommendations for clients and internal teams
Familiarity with Adobe Analytics, Adobe Journey Optimizer (AJO), and Customer Journey Analytics (CJA); ability to operate comfortably within modern martech and reporting ecosystems
Ability to confidently lead senior-level client conversations, present strategic recommendations, and guide workstreams with executive presence and sound judgment
Experience partnering cross-functionally with Paid Media, Creative, Account, and technical teams to keep integrated initiatives moving effectively
Comfortable operating as both a strategic lead and individual contributor — able to step into the work directly, shape deliverables, review outputs, and provide hands-on support where needed
Strong organizational and prioritization skills with the ability to manage multiple workstreams simultaneously in fast-moving environments with minimal oversight

Benefits

Comp & perks

Flexible work hours
Remote work options

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital strategylifecycle marketingcustomer journeyscampaign architectureperformance reportingdata analysisstrategic recommendationsperformance-driven strategyinsight extractionmulti-stakeholder management

Soft Skills

strategic thinkingleadershipcommunicationorganizational skillsprioritizationcollaborationexecutive presencejudgmentadaptabilityclient management