Marketing Data Specialist

Shure Incorporated

Marketing Data Specialist I role to analyze engagement data and support marketing initiatives at Shure. Managing lead scoring and collaborating with cross-functional teams in a hybrid work environment.

Posted 4/28/2026full-timeSkokie • Illinois • 🇺🇸 United StatesJuniorMid-Level💰 $54,700 - $87,600 per yearWebsite

About the role

Key responsibilities & impact

Assist with maintaining lead scoring rules and inputs in Salesforce to support accurate lead evaluation
Manage engagement and behavioral data used for lead scoring, including content interactions and campaign activity, to ensure accurate and consistent scoring
Monitor lead scoring performance and support updates to improve accuracy over time, including reviewing engagement trends and funnel progression
Work cross-functionally with Market Development, Customer Success, Marketing, and Sales Enablement teams to align lead scoring with lifecycle stages and activation efforts
Partner with Marketing Operations teams on data quality checks, system updates, and reporting related to lead scoring and funnel performance
Support reporting and analysis on lead scoring and funnel progression by preparing summaries and insights for optimization discussions
Performs other duties as assigned

Requirements

What you’ll need

Associate degree in Marketing, Computer Science, Music, Electronics, or related field
0-2 years of experience in marketing
Experience with Customer Relationship Management database (i.e. Salesforce) is a plus but not required
Curious, analytical, detail-oriented, and resourceful; strong ability to work independently after receiving general instructions on daily work and detailed instructions on newly introduced assignments
Strong cross-functional thinking and desire to work in a team environment
Strong interpersonal skills with the ability to facilitate constructive discussion
Excellent proofreading skills with an eye for correct grammar and an ear for good copy
Strong attention to detail
Proficiency with Microsoft Office Suite
Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.

Benefits

Comp & perks

Comprehensive healthcare
Mental health and retirement savings plans
Generous paid time off programs
Employee discounts
Professional development opportunities
Work-life balance initiatives
Employee recognition programs
Volunteering/community involvement opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

lead scoringdata analysisreportingdata quality checkscontent interactionscampaign activityfunnel progressioncustomer relationship managementSalesforceMicrosoft Office Suite

Soft Skills

analyticaldetail-orientedresourcefulcross-functional thinkingteamworkinterpersonal skillsconstructive discussion facilitationproofreadingattention to detailindependent work

Certifications

Associate degree in MarketingAssociate degree in Computer ScienceAssociate degree in MusicAssociate degree in Electronics