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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates a strategic understanding of branding and digital communication, with the ability to create and adapt visual solutions that align with brand identity across various digital channels. Exhibits strong collaboration skills to work effectively with cross-functional teams while maintaining brand consistency and innovation.
Highest-signal resume keywords
Strategic BrandingDigital CommunicationVisual DesignContent AdaptationCollaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Visual DesignDigital Asset CreationBrand ConsistencyContent TranslationTrend Analysis
Soft Skills
Proactive MindsetOrganizational SkillsGood CommunicationCuriosityAttention to Detail
Industry Keywords
Digital TouchpointsVisual ExpressionCommunications CalendarCreative DiscussionsSocial Media Trends
About the role
Key responsibilities & impact- Ensure consistency and correct application of the brand across the brand's various digital touchpoints
- Evolve the brand's visual expression in digital channels without losing its identity and recognition
- Create and adapt assets for Instagram, Stories, paid media, campaigns and other digital formats
- Develop visual solutions based on editorials, campaigns, content and the communication calendar's needs
- Connect day-to-day content to the brand's visual and strategic universe, maintaining coherence with the branding and key visuals (KVs)
- Monitor the communications calendar and anticipate visual needs and opportunities
- Propose new formats, visual languages and design solutions to strengthen digital communication
- Keep up with design, social media, behavioral and cultural trends, bringing relevant references
- Work in partnership with Content, Branding, E‑commerce and other teams
- Maintain close contact with the media agency and ensure correct brand application in paid media materials
- Act in a consultative capacity with the agency: answer questions, provide direction, challenge solutions and propose improvements
- Actively participate in creative discussions, contributing creative repertoire, references and proposed concepts
Requirements
What you’ll need- Strategic understanding of branding and digital communication
- Strong visual repertoire and a genuine interest in design, trends and digital culture
- Ability to translate a content need into a relevant visual solution
- Proactive, curious and inquisitive mindset
- Organized and attentive to the communications calendar and deadlines
- Autonomous in managing tasks and identifying opportunities
- Good communication skills and ability to work collaboratively with different teams and partners
- Ability to balance innovation with brand consistency, experimenting without compromising the existing visual universe
Benefits
Comp & perks- No benefits, perks, or additional compensation explicitly stated in the job posting.
