Senior Project Manager – Retail Media Insights
SHOP APOTHEKE EUROPE
full-time
Posted on:
Location Type: Remote
Location: Germany
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Job Level
About the role
- In this role you design and develop data-driven projects within the Retail Media unit.
- You lead data-based projects (e.g., Auction Insights) – from requirements analysis and prioritization to implementation and testing in close collaboration with internal and external stakeholders.
- You identify and translate business needs into concrete requirements for data structures, analyses and reports/dashboards – you will sometimes work within the Scrum framework.
- You create analyses & reports/dashboards for internal and external clients.
- You further develop our reporting infrastructure and ensure standardization and documentation across all markets.
- You develop and implement frameworks for optimized measurement of media performance – e.g., attribution, uplift, engagement.
Requirements
- You hold a degree in (business) informatics, business administration or a comparable field.
- You have several years of experience in data-driven projects in the marketing field – ideally in media or retail.
- You think analytically, are very skilled in Excel and have experience with a BI tool.
- Ideally you have knowledge of AdTech (Kevel), Power BI / DAX / data modeling and Jira/Scrum.
- You communicate clearly and involve strategically and operationally relevant stakeholders.
- You speak fluent German and English.
Benefits
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Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisreportingdata modelingmedia performance measurementattributionuplift measurementengagement measurementExcelBI toolsScrum
Soft Skills
analytical thinkingclear communicationstakeholder involvement