SHOP APOTHEKE EUROPE

Senior Employer Branding, Recruitment Marketing

SHOP APOTHEKE EUROPE

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇳🇱 Netherlands

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Salary

💰 €5,416 per month

Job Level

Senior

About the role

  • Develop and implement localized employer branding strategies for the German and Dutch markets for both volume and office recruiting.
  • Act as brand guardian for all candidate-facing content ensuring consistent tone and messaging.
  • Plan and execute data-driven campaigns on platforms like LinkedIn, Indeed, Glassdoor, Kununu and relevant local job portals.
  • Monitor campaign performance and optimize using data insights for effective reach and engagement.
  • Produce high-quality content including social posts, employee stories, videos, career site updates, and event assets.
  • Partner with employees to create authentic narratives reflecting our culture and values.
  • Coordinate Redcare's presence at job fairs, university events, and meetups in Germany and the Netherlands.
  • Support local employer brand activations and internal ambassador programs.
  • Track and report key KPIs such as campaign ROI, engagement, and employer reputation.
  • Present actionable insights and recommendations for continuous improvement.

Requirements

  • Proven experience in employer branding or recruitment marketing in an international environment with focus on a German market.
  • Dutch market knowledge is a big plus.
  • Expertise with LinkedIn, Indeed, Glassdoor, Kununu, and local job boards.
  • Confident using analytics tools (e.g., LinkedIn Campaign Manager, Google Analytics, Excel).
  • Data-savvy, detail-oriented, and driven to create a strong candidate experience.
  • Skilled in content creation with a good eye for visual storytelling.
  • Experience planning and executing digital and in-person campaigns and events.
  • Strong communicator who loves building connections and sees the power of engagement and storytelling.
  • Fluent in English and German.
  • Dutch skills are a plus.
Benefits
  • Work from Home : If your job does not require you to be present in the office, we can arrange the place you work from individually - even for up to 20 days a year anywhere in the EU.
  • Redcare events : We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.
  • Kindergarten Grant : We offer our employees who pay for childcare in kindergarten 100,00 € (total) per month.
  • Mental Health : Get quick and professional help from psychologists if you feel overwhelmed in private or professional life. Anonymous and free of charge.
  • Personal Development : We are all constantly learning. That's why we support and foster your career development through internal & external training and help you grow.
  • Mobility : Your commute matters to us. We provide our employees with a fully costed Deutschland Ticket which can be used at any time.
  • Sports & Health : Your well-being is our top priority. Therefore, we offer you a range of opportunities to improve your health. Profit from a membership (M) package at Urban Sports Club, providing a variety of sports offers tailored to your interests.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
employer brandingrecruitment marketingcontent creationdata analysiscampaign planningdigital marketingevent coordinationvisual storytellingKPI trackingROI analysis
Soft skills
communicationrelationship buildingdetail-orienteddata-savvycreativityengagementstorytellingcollaborationadaptabilitystrategic thinking