Content Strategist, Writer – Next Gen Infrastructure, AI

SHI International Corp.

Content Strategist & Writer for SHI developing content strategies in Next Generation Infrastructure & AI. Responsible for creating compelling narratives and educating buyers through various content formats.

Posted 5/23/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesSeniorLead💰 $80,000 - $150,000 per yearWebsite

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Develop content strategies aligned to Next Generation Infrastructure & AI business goals, go-to-market motions, industry trends, and audience needs
Translate complex datacenter, networking, and AI infrastructure concepts into clear, compelling narratives for technical and business audiences
Own full-funnel written content across formats (blogs, eBooks, whitepapers, webinars, email campaigns, landing pages), ensuring alignment to awareness, consideration, and decision stages
Collaborate on non-written content formats (video, podcasts, infographics, social media) to ensure cohesive storytelling across channels
Create product-adjacent and partner-facing content, including solution briefs, one-pagers, and FAQs, while partnering with creative teams on web copy
Develop innovative approaches to building awareness and demand across modern infrastructure and AI use cases, including buyer-led topic clusters and modular, reusable content strategies
Utilize AI tools to support research and drafting, applying strong editorial judgment to ensure accuracy, quality, and alignment with brand voice
Support content publishing in SHI’s Resource Hub using WordPress, ensuring proper tagging, organization, and discoverability
Monitor datacenter, networking, infrastructure, and AI industry trends and connect insights to SHI’s services and solutions in a differentiated way
Partner with editorial leadership and external agencies to develop research-backed thought leadership
Integrate cross-solution messaging and align content to broader company narratives
Continuously improve existing content through refreshes, repackaging, and optimization
Apply SEO and AEO (Answer Engine Optimization) best practices to improve discoverability and performance

Requirements

What you’ll need

Bachelor’s Degree in Communications or a related field, or equivalent experience
7+ years of experience in content marketing, editorial, or B2B/technical writing
Proven experience writing across multiple formats, including long-form and executive-level content
Demonstrated ability to communicate complex infrastructure and AI concepts effectively
Experience working cross-functionally with marketing, creative, and SMEs
Proficiency with tools such as Microsoft Office, Asana, WordPress, and SEMrush
Ability to travel to SHI, partner, and customer events as needed.

Benefits

Comp & perks

Health, wellness, and financial benefits to offer peace of mind to you and your family.
Continuous professional growth and leadership opportunities.
World-class facilities and the technology you need to thrive – in our offices or yours.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

content strategytechnical writingSEOAEOcontent optimizationnarrative developmentB2B writingeditorial judgmentdata center conceptsAI infrastructure

Soft Skills

collaborationcommunicationcreativityanalytical thinkingattention to detailadaptabilityproject managementstorytellingcross-functional teamworkproblem-solving