Growth & Content Marketing Specialist, Bilingual

Sherpa | Recruiting, Staffing & Consulting

Bilingual marketer growing Sherpa’s B2B event technology platforms through content, sales collateral, and channel management. Tracking engagement and ROI while supporting global professional events.

Posted 8/13/2026full-timeMontreal • 🇨🇦 CanadaMid-LevelSenior💰 CA$75,000 - CA$110,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B SaaS marketing, content creation, and management, with a strong focus on producing case studies, newsletters, and sales materials. Proficient in marketing automation, CRM tools, and web analytics, while maintaining effective communication in English and French.

Highest-signal resume keywords

B2B SaaS Marketing ExperienceContent Creation and ManagementMarketing Automation ToolsProfessional-Level FrenchWeb Analytics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content Calendar ManagementNewsletter WritingBlog Content ProductionSales Collateral DevelopmentCase Study CreationROI AnalysisTraffic TrackingEngagement MeasurementDesign Tool ProficiencyBudget Management

Soft Skills

AutonomousResourcefulCurious MindsetStructured ApproachResults-Oriented

Tools & Technologies

CRM ToolsMarketing Automation ToolsWeb Analytics ToolsDesign Tools

Industry Keywords

B2B ServicesContent MarketingSales MaterialsIndustry EventsGreater Montreal

About the role

Key responsibilities & impact

Own Sherpa's content calendar aligned with product milestones, industry events, and sales priorities
Plan, write, and publish newsletter, blog, and website content
Build and maintain sales collateral, including one-pagers, decks, proposal templates, and campaign materials
Produce content based on CEO and sales team requirements
Identify additional content topics from client conversations, product updates, and attendee-engagement and monetization strategies
Interview clients and internal teams to create case studies and ROI-driven proof points
Manage Sherpa's presence on LinkedIn and other relevant industry channels
Track traffic, engagement, and ROI across channels and projects
Maintain marketing automation tools and lists
Coordinate Sherpa's presence at industry events, including booths and materials
Manage relationships with external contractors such as designers and writers
Own the marketing budget and toolset and recommend future investments

Requirements

What you’ll need

5 years of marketing experience in B2B SaaS or a comparable industry, or equivalent experience
Experience producing and managing B2B services content, including case studies, blog content, newsletters, and sales materials
Excellent English writing and oral communication skills
Professional-level French for daily team collaboration and OQLF compliance
Experience with marketing automation, CRM tools, and web analytics
Comfortable using design tools to produce presentable materials without a dedicated designer
Autonomous, resourceful, and comfortable handling multiple responsibilities in a growing SME
Curious mindset and structured, results-oriented approach
Must be based in Greater Montreal and able to work in a hybrid environment
Valid passport for occasional travel to industry events

Benefits

Comp & perks

Work on global projects with inspiring clients
Join a team that values autonomy, results, and mutual support
Flexible work
Competitive compensation package
Occasional travel to industry events