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Creative Content Strategist
SheerIDCreative Content Strategist at SheerID developing multi-channel content strategies and ensuring engaging audience interactions across platforms. Leading creative ideation and project management for optimized content delivery.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Creative Concepting, Copywriting, and Content Strategy, with a strong focus on AEO and SEO fluency. Proven ability to manage projects effectively while ensuring brand consistency and optimizing content for AI-driven platforms.
Highest-signal resume keywords
Creative ConceptingHigh-Impact CopywritingAEO and SEO FluencyProject Management MasteryTech Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CopywritingContent StrategyContent ArchitectureAEOSEOContent Workflow OptimizationData AnalysisConcept DevelopmentStructured Content DesignCampaign Development
Soft Skills
Organizational SkillsAnalytical MindsetCollaborationCreative ThinkingCommunication
Tools & Technologies
WordPressAsanaGenerative AI Tools
Industry Keywords
Brand StewardshipContent Lifecycle ManagementUser Experience (UX)Agile FrameworkCross-Functional Collaboration
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Creative Concepting & Copywriting (60%): Lead ideation: Develop creative concepts for multi-channel campaigns, product launches, and evergreen initiatives.
- High-impact copywriting: Write clear, persuasive, and brand-aligned copy for key assets ranging from webpages and thought leadership pieces to ads and video scripts.
- Brand stewardship: Ensure a consistent, authoritative, and engaging brand voice across all content experiences.
- Content Architecture and GXO Strategy (30%): Answer Engine Optimization (AEO): Formulate and execute strategies to optimize content for AI-driven search engines and voice search.
- Structured Content Design: Re-architect content into clear, structured formats (FAQs, bulleted summaries, direct-answer modules) that balance UX and AI crawlability.
- Operations and Project Management (10%): Workflow Optimization: Audit, design, and implement content workflows to scale content production without sacrificing quality, prioritizing an agile framework for iteration, collaboration, and continuous improvement.
- Project Management: Own the content lifecycle from brief to deployment, utilizing existing creative operations framework and project management tools (e.g., Asana).
- Tech Stack Integration: Leverage AI tools where appropriate to automate repetitive tasks, streamline research, and improve time-to-completion.
Requirements
What you’ll need- 8+ years of experience in copywriting and content strategy with a proven track record of delivering high impact campaigns and content deliverables.
- Exceptional Portfolio: A strong portfolio demonstrating versatile writing skills, conceptual thinking, and the ability to turn complex ideas into accessible, engaging narratives.
- Concept Development: Proven experience developing fresh, innovative concepts that are differentiated and human.
- AEO and SEO Fluency: Deep understanding of search engine evaluation, specifically how LLMs pull data.
- Project Management Mastery: Exceptional organizational skills with experience managing content calendars and cross-functional stakeholders.
- Analytical Mindset: Ability to interpret and leverage data to iterate and improve content performance.
- Tech Proficiency: Experience with WordPress, Asana, and generative AI tools used for brainstorming and operational efficiency.
Benefits
Comp & perks- SheerID is an equal opportunity employer.
- We celebrate diversity and are committed to creating an inclusive environment for all candidates and employees.