SharkNinja

Digital Content and Merchandising Manager

SharkNinja

full-time

Posted on:

Location Type: Remote

Location: Netherlands

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About the role

  • Build and execute a data-driven content and merchandising strategy aligned with commercial goals and trading priorities.
  • Manage onsite content across Intershop and Salesforce Commerce Cloud, ensuring accuracy, clarity, strong product presentation, and a consistent brand experience.
  • Maintain a clear content and merchandising calendar, coordinating timing for launches, campaigns, and trading moments.
  • Create, upload, merchandise, proof, and audit product and campaign content to maximise visibility, relevance, and conversion.
  • Optimise product detail pages, category structures, filters, navigation, and cross-sell/upsell placements to improve discovery and performance.
  • Localise global content and ensure that the Benelux experience reflects relevant messaging, hierarchy, and onsite standards.
  • Partner with SEO to build optimised landing pages that strengthen visibility and support key categories and campaigns.
  • Use analytics tools to track performance and identify opportunities to improve engagement, conversion, and customer journeys.
  • Oversee daily site operations, including campaign rollouts, compliance updates, merchandising tweaks, and issue resolution.
  • Collaborate with Trading, CRM, Paid Media, Product, UX, and global teams to ensure cohesive and high-impact onsite execution.
  • Manage product data flow across systems such as Salsify and Salesforce, ensuring accuracy and complete product readiness.
  • Provide clear insights and recommendations to elevate merchandising standards and support commercial objectives.

Requirements

  • Fluency in Dutch and English (written and spoken)
  • Proven experience managing and merchandising digital content within CMS platforms, with a strong eye for product presentation and onsite performance.
  • Experience supporting or delivering onsite trading moments (campaigns, peak periods, new product launches).
  • Demonstrated ability to turn insights into clear actions that improve conversion, merchandising performance, or user journeys.
  • Strong commercial awareness and the ability to balance brand, UX, and revenue considerations in decision-making.
  • The ability to work cross-functionally, manage stakeholders, and maintain high standards in proofreading and quality control.
  • Understanding of UX principles and how to apply them to improve navigation, product discovery, and customer journeys.
  • Confidence using basic HTML for content adjustments, troubleshooting, or localisation needs.
  • Solid understanding of SEO and the ability to apply it to improve visibility, category strength, and landing page performance.
  • Experience with Salesforce Commerce Cloud and ContentSquare is a plus.
Benefits
  • Competitive health insurance
  • Retirement plans
  • Paid time off
  • Employee stock purchase options
  • Wellness programs
  • SharkNinja product discounts
  • High impact Learning Programs
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content managementmerchandisingSEOHTMLanalyticsproduct presentationuser experience (UX)data-driven strategylocalisationcampaign management
Soft Skills
commercial awarenessstakeholder managementproofreadingquality controlcross-functional collaborationinsight-driven decision makingcommunicationorganizational skillsattention to detailproblem-solving