Social Media Specialist
Shady Grove Fertility
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Support the execution of US Fertility’s social media strategy across corporate and clinic-level channels.
- Assist with content planning and publishing, including writing captions, selecting imagery, and preparing assets for approval.
- Collaborate with creative and clinical partners to develop educational and brand-aligned social content.
- Maintain day-to-day channel management, including scheduling posts, monitoring engagement, and identifying opportunities for community interaction.
- Ensure adherence to social media guidelines, brand standards, and healthcare compliance requirements (HIPAA, FTC).
- Monitor platform trends, audience behavior, and competitor activity to inform recommendations for content and engagement.
- Track, organize, and report on social performance metrics, providing insights to guide ongoing optimization
Requirements
- Bachelor’s degree in marketing, communications, journalism, or related field.
- 3–5 years of hands-on social media experience, preferably in healthcare, wellness, nonprofit, or another regulated category.
- Working knowledge of social media tools (e.g., Sprout Social, Meta Business Suite, Canva, Google Analytics).
- Ability to manage multiple priorities, meet deadlines, and maintain organized content workflows.
- Detail-oriented, proactive, and comfortable collaborating with cross-functional teams.
Benefits
- Competitive pay + bonus
- Comprehensive training
- Medical, dental, vision, and 401(k) matching
- Generous paid time off and holidays
- Retirement plan
- Tuition assistance
- Ability to make an impact in the communities we serve
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
social media strategycontent planningwriting captionsmonitoring engagementsocial performance metricshealthcare complianceHIPAAFTC
Soft skills
collaborationorganizationattention to detailproactivitytime management