SH

Developer Marketing Manager

SH

full-time

Posted on:

Location Type: Remote

Location: Illinois • United States

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Salary

💰 $94,000 - $125,000 per year

About the role

  • Build Sinch’s developer community presence (Discord, Slack, GitHub discussions, etc.).
  • Launch a recurring cadence of developer workshops, office hours, and webinars.
  • Create an “always-on” developer engagement engine.
  • Collaborate with Documentation + DX teams to improve clarity, navigation, and usability.
  • Drive the structure of tutorials, quickstarts, recipes, and sample projects.
  • Define best practices for API storytelling and integration guides.
  • Identify and run developer events (virtual & in-person).
  • Build and scale a Developer Advocate Program, including external champions and internal SMEs.
  • Support product launches with demos, sample apps, walkthroughs, and technical narratives.
  • Partner with Growth to build developer-specific campaign.
  • Ensure developer-facing funnel measurement across awareness, sign-up, and activation.
  • Build automated, personalized nurture flows for developers.
  • Create walkthroughs, product tours, and progressive learning sequences.
  • Establish relationships with technical publications and reviewer ecosystems.
  • Coordinate developer case studies, reviews, and ecosystem relations.
  • Own the developer-specific narrative and messaging in the market.

Requirements

  • 3-5 years of experience marketing to developers, engineers, or technical audiences.
  • Ability to write or edit technically accurate content (APIs, SDKs, docs, tutorials).
  • Understanding of GitHub workflows and developer communities.
  • Experience with community platforms (StackOverflow, Reddit, Discord).
  • Ability to work cross-functionally with Product & Engineering.
  • Strong analytical and growth mindset.
  • BONUS: Previous experience in CPaaS, SaaS or DevTools with Hands-on coding familiarity
Benefits
  • STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants.
  • CARE FOR YOURSELF: Take advantage of our free virtual counselling resources through our global Employee Assistance Program. Your mental health is as important as your physical health.
  • SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants.
  • TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation.
  • PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support.
  • WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters.
  • MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
API storytellingcontent writingtechnical documentationtutorial developmentcommunity engagementevent managementfunnel measurementnurture flowsproduct tourscoding familiarity
Soft Skills
analytical mindsetgrowth mindsetcross-functional collaborationcommunicationrelationship buildingorganizational skillsleadershipcreativityproblem-solvingadaptability