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Product Marketing Associate
SezzleProduct Marketing Associate at Sezzle managing product lifecycle and driving product success across market. Analyzing user data and collaborating cross-functional teams for effective positioning and messaging.
About the role
Key responsibilities & impact- Own product marketing for a defined set of products, both new and existing, supporting the full lifecycle: Discover & Validate, Shape & Plan, Launch & Learn, Optimize & Scale
- Define positioning and messaging for your products grounded in behavioral data and user research
- Develop and execute GTM plans across in-app surfaces, lifecycle messaging, and marketing channels
- Monitor adoption and engagement post-launch, flagging risks and identifying iteration opportunities
- Work closely with Product Managers and Marketing Communications on every product you touch. These are your primary partners for testing, launching, and improving
- Navigate across Product, Engineering, Data, Design, and Marketing to move work forward
Requirements
What you’ll need- 0–2 years of experience in Product Marketing, Growth, Consumer Research, or a related field. Recent graduates are encouraged to apply. Internships, co-ops, and class projects count
- Strong analytical thinking and comfort working with qualitative feedback, behavioral data, and survey results
- Clear, concise communicator who can turn complexity into a sharp insight or recommendation
- Curious about AI tools and eager to use them to work smarter. Bonus if you're already using them regularly.
Benefits
Comp & perks- Health insurance
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketinggrowth marketingconsumer researchanalytical thinkingbehavioral data analysissurvey analysis
Soft Skills
clear communicationconcise communicationcuriosityproblem-solving