Serviceplan Group

Marketing

• Support in day-to-day and project work for our global clients in the areas of E-Dialog/E-CRM and digital communication (focus: email)
• Assist with the conception, creation and testing of campaigns
• Participate in research and benchmarking within the innovative field of digital and automated communication
• Support project management and routine operations
• Research and prepare presentations for clients and internal purposes
• A supportive team that truly lives a spirit of collaboration and “we” mentality

Working Student — Dialog Marketing, E-Dialog, Online Marketing

Account Manager

• Independent project management of integrated communications campaigns from briefing to execution in the RX healthcare area
• Strategy and implementation of cross-media communications campaigns
• Monitoring and coordination of internal and external workflows
• Preparation of briefings, timelines and cost estimates
• Expansion of existing client relationships and support in acquiring new clients
• An inspiring agency environment within a multidisciplinary team

Senior Account Manager, Healthcare

• Varied insights into the full spectrum of marketing communications — from ideation to execution
• Work on real campaigns for exciting brands and clients
• Department rotations, e.g. in Creative, Account Management, Project Management, Social Media, Events and Digital
• Hands-on learning in a creative, dynamic team
• Responsibility for independent tasks from the first year of training
• Workshops & further training through the Serviceplan Group Campus program

Apprenticeship Marketing Communications Specialist

Digital Marketing

• Support in advising and managing our tourism clients
• Collaborate in the planning, implementation and monitoring of cross‑media communication and media activities (digital focus) in close cooperation with the Creative and Account teams
• Assist with analysis, interpretation, visual preparation and presentation of campaign results
• Manage and coordinate workflows, schedules and budgets
• Close collaboration with experts from different disciplines such as Strategy & Brand, Creative & Product, Tech & Data, SEA & SMA (search and social media advertising)
• Plenty of fun in a highly motivated, interdisciplinary team in an innovative environment
• Participation in new business activities

Digital Marketing Manager – Tourism

• Assist in advising and supporting our tourism clients
• Contribute to the planning, implementation and monitoring of cross‑media communication and media activities (digital focus) in close cooperation with the creative and account teams
• Support analysis, interpretation, visual presentation and reporting of campaign results
• Manage and coordinate workflows, timelines and costs
• Maintain close collaboration with experts from various disciplines such as Strategy & Brand, Creative & Product, Tech & Data, SEA & SMA
• Plenty of fun working in a highly motivated, interdisciplinary team in an innovative environment
• Contribute to new business activities

Junior Digital Marketing Manager – Tourism

Operations

• You are responsible for the end-to-end commercial management of client engagements.
• You perform bottom-up price calculations and prepare proposals/quotes.
• You review order status and are responsible for resource allocation and coordination within the teams.
• You analyze project progress as well as related billing and ensure the proper closure of various projects for our international, well-known client in the automotive sector.
• Afterwards, you produce profitability analyses and perform post-project cost reconciliations.
• You act as a sparring partner and interface between internal departments, colleagues, the client, and business partners.
• You serve as the extended arm of financial controlling and continuously compile all relevant facts that affect the company’s financial situation.
• You support those responsible for results in achieving their targets.
• You mediate between client and agency perspectives with an entrepreneurial mindset.

Senior Account Operations Manager

Controller

• Budget monitoring and commercial management of international media budgets across multiple business areas (internal and external)
• Coordination and execution of monthly forecasts, variance analyses and budget overviews
• Preparation and analysis of Key Performance Indicators (KPIs) to steer media activities
• International coordination with partner agencies and markets to collect, consolidate and ensure the quality of data
• Preparation of client-focused reports, business reviews and presentations for the management of marketing budgets
• Support in audit processes, including data collection, validation and presentation of results
• Close collaboration with the Commercial and Client Service teams to ensure holistic client support
• Development and standardization of controlling and reporting processes

Media Controller

Executive Assistant

• Central point of contact between the CEO/Managing Directors, the organization and day-to-day operations — with a strong focus on efficiency, strategy implementation and operational excellence
• Proactive management of calendars, appointments, email inboxes, contacts, business travel and expenses for the Managing Partners
• Preparation, editing and visual design of presentations, reports and decision papers
• Independent planning, coordination and execution of projects and events at the House of Communication Cologne
• Analysis, optimization and further development of internal processes and structures to increase operational efficiency
• Support for executive management on strategic matters and in decision-making
• Cost monitoring and control, particularly for internal chargebacks
• Close collaboration with teams and leaders, support for personnel development and people-related matters, and fostering an open, trusting corporate culture

Administration

• System ownership: You act as the primary point of contact for various tools within our research agency and help ensure that processes and data are accurately maintained in the system at all times.
• Project management: Your tasks include creating paid research projects in the billing tool for internal and external clients and uploading relevant project documents.
• Vendor management: You are responsible for placing and initially approving vendor orders and uploading proofs of performance (service records) in our billing tool.
• Financial and invoicing processes: You participate in planning and creating invoice line items and support the first review stage for incoming invoices.
• Innovation: You are part of a data-driven, fast-growing environment and have the opportunity to learn and develop at the forefront of the industry.

Working Student — Project Management, Administration

Data Analyst

• Data analytics (primarily sales forecasts and econometric marketing-mix models) based on central customer data (e.g., revenue and sales figures) and their intelligent linkage with ad exposure and external data sources (e.g., weather data)
• You translate complex data into clear insights and explain them in an understandable way to business units and stakeholders
• Using statistical, machine learning and AI-based models, you enable evaluation of our clients’ advertising investments
• Work in an interdisciplinary and committed department at the interface of Data Science, Machine Learning, AI and Media Consulting
• Support in the preparation, analysis and visualization of data
• Create presentations and assist with project work

Trainee Data Consulting – Data Analytics

Project Manager

• Work with an interdisciplinary team of concept, creative, data & development on innovative digital customer portals in the automotive sector
• Independently manage international web projects with direct client contact – you are the central interface and steer digital portal projects from start to launch
• Operational budget/account management as well as planning and conducting client presentations, including creation of success reports and KPI analyses
• Develop, coordinate and maintain processes and digital products around our portal solutions – from requirements gathering to go-live
• Contribute to the further development of digital user experiences in the automotive environment – with a focus on Customer Journey, CRM, Loyalty and Connected Services
• A startup atmosphere and flat hierarchies give you the opportunity to play a key role in shaping our digital and technological future

Junior Project Manager – Digital

• You implement smart customer journeys that delight across all channels
• You analyze customer experiences to identify pain points and drive improvements
• You work closely with Marketing, Media, Web and other teams to create a seamless customer experience
• You use innovative tools to measure customer satisfaction and monitor interactions across all channels
• You act as the primary client contact and guide them through the entire project lifecycle
• You listen to customer feedback, adapt to new situations, and lead teams to achieve the best results
• You participate in workshops to promote a customer-centric mindset within the team and to explore specific topics both internally and externally

Project Manager – Customer Journey

Social Media Manager

• Conceptualize, plan, organize, produce and edit video content for social media (Reels, TikToks, Stories, etc.)
• Develop creative ideas for visual campaigns and trends
• Ensure high image and sound quality
• Ideally: comfortable appearing on camera occasionally for short clips, presentations or creative formats
• Collaborate with our Social Media team on content planning and strategy

Video Content Creator, Social Media

• You will gain comprehensive insights into all service areas of the Serviceplan Group and learn about the latest trends in modern communication.
• As a permanent, valued team member you will take on significant responsibility.
• You will independently manage and develop acquisition/new-business initiatives.
• You will actively participate in acquisition activities for the Serviceplan Group and its individual agencies at national and international level.
• You will support the team in pre-qualifying new-business opportunities.
• You will independently conduct research as well as market and competitor analyses.
• You will contribute to the preparation of reporting.
• You will assist in the organization, execution and follow-up of events focused on customer acquisition and relationship management.

Internship Project Management – New Business

• Eigenständige Projektabwicklung integrierter Kommunikationskampagnen vom Briefing bis zur Umsetzung im RX Healthcare Bereich
• Strategie und Umsetzung von crossmedialen Kommunikationskampagnen
• Überwachung und Koordination von internen und externen Arbeitsabläufen
• Erstellung von Briefings, Timings und Kosten
• Ausbau von Bestandskunden und Mitwirkung beim Gewinn von Neukunden
• Ein inspirierender Agenturalltag in einem multidisziplinären Team