
Senior Social Media and Project Manager – all genders
Serviceplan Group
full-time
Posted on:
Location Type: Office
Location: Köln • Germany
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Job Level
About the role
- You develop and present holistic social media strategies, content roadmaps and cross-channel concepts
- You provide strategic advice to clients on brand communication, content, paid media and influencer collaborations
- You derive audience, platform and content strategies from marketing and brand briefings
- You work closely with strategy, creative and performance teams to execute integrated campaigns
- You lead larger content productions
- You independently manage complex projects and budgets – from planning through performance evaluation
- You lead client teams, including resource planning, budget control and quality management
- You lead, coach and mentor junior and mid-level colleagues
- You are responsible for KPI tracking, reporting and data-driven optimizations
- You actively contribute to the development of internal processes, knowledge management and agency structures
Requirements
- Several years of experience in social media, project or account management – ideally on the agency side
- Strong strategic understanding of brands, platforms and digital communication
- Confident in working with clients, teams and complex projects
- High degree of ownership, strong organizational skills and a drive to push things forward
- Passion for social media and trends – and preferably an interest in automotive & mobility
- Excellent German language skills, both written and spoken
Benefits
- Collaborative, respectful environment with a high level of trust and freedom to shape your role
- Challenging clients and projects with strategic depth
- An interdisciplinary team with short decision-making paths
- Room for personal and professional development
- Modern workplace in the heart of Cologne and flexible working models
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media strategiescontent roadmapscross-channel conceptsKPI trackingdata-driven optimizationsproject managementbudget controlperformance evaluationinfluencer collaborationsbrand communication
Soft Skills
strategic understandingorganizational skillsclient managementleadershipcoachingmentoringresource planningquality managementcommunicationownership