
Digital Marketing Manager – Tourism
Serviceplan Group
full-time
Posted on:
Location Type: Office
Location: München • Germany
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About the role
- Support in advising and managing our tourism clients
- Collaborate in the planning, implementation and monitoring of cross‑media communication and media activities (digital focus) in close cooperation with the Creative and Account teams
- Assist with analysis, interpretation, visual preparation and presentation of campaign results
- Manage and coordinate workflows, schedules and budgets
- Close collaboration with experts from different disciplines such as Strategy & Brand, Creative & Product, Tech & Data, SEA & SMA (search and social media advertising)
- Plenty of fun in a highly motivated, interdisciplinary team in an innovative environment
- Participation in new business activities
Requirements
- Degree in Marketing, Communications, Tourism or completed vocational training in a comparable field
- At least 2–3 years of professional experience in project, account or marketing management at an agency or in a comparable environment
- Professional and (if possible) tourism-specific consulting skills as well as project management experience
- Knowledge of artificial intelligence, machine learning or data analytics
- Strong analytical skills and a structured way of working
- Confident user of common MS Office tools
- Affinity for innovation, automation and AI-driven solutions
- Experience with ad serving or campaign management is a plus
Benefits
- Onboarding: Personal mentoring and digital onboarding sessions — we ensure a smooth start
- Professional development: Your growth matters. Whether through our internal Campus training program to expand your technical, methodological or personal skills, optional language courses or regular coaching — we keep you up to date
- Flexibility: Flexible working hours, mobile office and job-sharing models allow you to adapt your work to your life — not the other way around
- Fun: Work requires downtime — we offer regular after-work and team events (also virtual when necessary)
- Sports: Extensive sports program and mobility options through company bikes and e-bikes / e-bike leasing
- Accessibility: Our modern office in Munich’s creative district is conveniently located and easy to reach
- International environment: As an internationally operating agency group, we offer the opportunity to network and collaborate with colleagues from diverse disciplines around the world
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
project managementmarketing managementdata analyticsartificial intelligencemachine learningad servingcampaign management
Soft Skills
analytical skillsstructured workingconsulting skillscollaborationcommunication