Marketing Director – Brand, Content

Serv Recruitment Agency

Marketing Director managing brand and content strategies for The Uncommon Business, an AI-first education company. Architecting and scaling founder-led media ecosystems while leading a creative team.

Posted 6/17/2026full-time🇺🇸 United StatesLeadWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

content strategycreative production systemseditorial workflowspodcastingsocial medianewsletter managementvisual identityearned mediacampaign performance datacontent optimization

Soft Skills

creative judgmentsystems-thinkingcollaborationleadershiphigh-performance executionadaptabilitycross-functional partnershiphigh-accountability mindsetstrategic thinkingoperational management

Tools & Technologies

AI toolsautomationmedia channelseditorial calendarcontent management systemspodcast platformssocial media platformsanalytics toolsdesign softwareproject management tools

Industry Keywords

founder-led companycreator brandhigh-volume creative outputrevenue-driving campaignsbrand standardscontent productionaudience engagementmedia ecosystemcross-channel contentfast-paced environments

About the role

Key responsibilities & impact

Architect and scale a world-class founder-led media ecosystem
Own and unify the personal brand of Callan Faulkner and The Uncommon Business
Own Callan Faulkner’s voice, content schedule, and media presence across all channels
Manage the editorial calendar and production quality across newsletter, podcast, YouTube, LinkedIn, Instagram, TikTok, and other owned channels
Build scalable content systems that reduce founder dependency while increasing output and quality
Oversee the visual identity, brand guidelines, and asset systems across all brands and programs
Lead earned media and PR strategy including podcast appearances and press placements
Hire and manage an in-house creative team including editors and designers
Partner cross-functionally with Growth, Programs, Sales, and Operations teams on campaigns
Use audience and campaign performance data to improve creative and organic growth initiatives
Create systems, workflows, and review processes to allow media engine to scale efficiently
Support high-performance launch seasons with fast-paced execution and collaboration

Requirements

What you’ll need

8+ years of experience operating within a creator brand or founder-led company at significant scale
Experience supporting brands with 1M+ followers, 250K+ newsletter subscribers, top-tier podcasts, or companies exceeding $50M in revenue
Proven ability to build and scale creative and content production systems
Strong understanding of content strategy across podcasting, newsletters, YouTube, social media, and earned media
Demonstrated experience leading creative teams and maintaining high-quality brand standards
Exceptional creative judgment and ability to identify effective hooks, messaging, and visual direction quickly
Strong systems-thinking mindset with experience building scalable editorial and operational workflows
Comfortable operating closely with founders and executive leadership in fast-paced environments
Experience collaborating cross-functionally with marketing, growth, and operational teams
Ability to thrive in high-accountability, high-performance environments with rapid execution cycles
Proven cross-channel content leadership across paid, organic, email, and social
Experience owning content production tied to revenue-driving launches or campaigns
Strong operator capable of managing high-volume creative output without sacrificing quality
Demonstrated experience optimizing content systems and workflows for performance
Ability to connect creative output directly to business growth and conversion outcomes
Experience managing and scaling marketing or creative teams in fast-paced environments
Hands-on execution ability combined with strategic leadership
Experience integrating AI tools or automation into workflows to improve efficiency and scale
Comfortable operating in founder-led, high-accountability environments
Strong collaboration skills across Growth, Marketing, and Operations teams

Benefits

Comp & perks

Health insurance
Professional development opportunities