Senior Regional Marketing Manager
CrowdStrike
Cyber Security
Senior Competitive Intelligence Manager
SEON
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteJob Level
Senior
Tech Stack
Cyber Security
About the role
- Design and execute a comprehensive competitive intelligence strategy: monitor competitive moves, emerging threats, pricing changes, new product launches, partnerships, and market shifts in real time
- Conduct primary (field interviews, deal-call participation) and secondary (public filings, analyst reports, blogs, technical documentation, competitor websites) research to build a robust competitive database
- Develop and maintain competitive enablement: battlecards, feature-comparison matrices, win/loss analysis summaries, objection-handling plays, and other sales resources
- Provide strategic support throughout the sales cycle by attending prospect and customer calls to inject competitive perspective and navigate head-to-head situations
- Feed lessons from the field back to marketing and sales enablement; spearhead targeted campaigns when competitor moves emerge
- Own CI knowledge management: ensure sales teams have up-to-date talking points, FAQs, competitive updates, and evergreen training via internal channels
- Collaborate with product teams to translate competitive and market insight into roadmap guidance and differentiation strategy
- Evaluate competitor technical architectures and translate technical findings into business-impact assessments
- Continuously optimize CI tools and workflows, leveraging AI capabilities to increase efficiency and accuracy
Requirements
- 5+ years of competitive intelligence/strategy in enterprise B2B SaaS
- Hands-on experience creating battlecards, competitive playbooks, win/loss analyses, and supporting sales in live calls
- Strong technical aptitude enabling credible engagement with engineering teams, data scientists, and technical prospects during competitive evaluations
- Experience conducting hands-on technical evaluations of competitor platforms
- Proven ability to turn raw data, competitor signals, and field intel into actionable sales plays, positioning shifts, and product guidance
- Strong analytical skills: comfortable gathering data from varied sources, synthesizing it into crisp, compelling insights
- Proven ability to turn competitive insights into actionable recommendations for product and GTM teams, focused on measurable impact through sales effectiveness and win/loss outcomes
- Excellent communicator, both verbally and in writing, able to present complex competitive landscapes to diverse audiences
- Self-starter and highly collaborative across functions (sales, marketing, product, CS), able to manage CI initiatives end-to-end
- Familiarity with CI tools (e.g. Klue, Crayon) and market intelligence platforms
- Domain expertise in fraud prevention, AML/KYC compliance, cybersecurity, or related field.
