Senior Partner Marketing Manager

SentinelOne

Senior Partner Marketing Manager developing marketing strategies and campaigns for strategic service provider partners. Collaborating with internal teams to drive brand alignment and revenue growth.

Posted 6/4/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $149,000 - $165,000 per yearWebsite

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Develop and implement marketing plans to support key strategic service provider growth objectives.
Align strategies with corporate goals and market opportunities to drive business outcomes.
Create and execute targeted campaigns to build pipeline and drive partner engagement.
Monitor and analyze campaign performance, leveraging insights to optimize future efforts.
Develop co-marketing materials, sales tools, and partner enablement resources tailored to strategic service provider partnerships.
Ensure consistent messaging that highlights the value proposition and supports partner sales efforts.
Build and maintain relationships with key service provider stakeholders to understand their needs and identify opportunities.
Organize and support partner events, webinars, and training programs.
Work closely with internal teams such as Product Marketing, Sales, and Channel teams to align objectives and drive results.
Partner with external agencies and service providers to deliver impactful marketing initiatives.
Define and track KPIs to measure the success of marketing efforts.
Provide regular reporting and insights to stakeholders, recommending adjustments as needed.
Monitor, manage and measure the Marketing Development Fund budget to ensure we are meeting our objectives and delivering on our commitments.

Requirements

What you’ll need

7+ years of experience in B2B partner marketing. Candidates with a background in cybersecurity and previous experience with service providers are highly preferred, as is familiarity with large MSPs partnerships including Pax8, ConnectWise, N-able, or NinjaOne.
Proven track record of developing and executing successful marketing programs.
Familiarity with co-marketing strategies and MDF (Marketing Development Funds) programs.
Strong understanding of service provider ecosystems and go-to-market strategies.
Exceptional communication and interpersonal skills, with the ability to build trust and influence stakeholders.
Analytical mindset with the ability to interpret data and translate insights into actionable strategies.
Proficiency in marketing tools and platforms such as MDF tools, Salesforce, or similar.
Bachelor’s degree in Marketing, Business, or a related field; advanced degree is a plus.
Self-motivated, with a results-driven approach and the ability to work independently.
Creative thinker with a collaborative mindset.
Strong project management skills and attention to detail.
Knowledge of current trends and challenges within the service provider landscape.
Travel is required approximately 25% of the time.

Benefits

Comp & perks

Medical, Vision, Dental, 401(k), Commuter, Health and Dependent FSA
Unlimited PTO
Industry leading gender-neutral parental leave
Paid Company Holidays
Paid Sick Time
Employee stock purchase program
Disability and life insurance
Employee assistance program
Gym membership reimbursement
Cell phone reimbursement
Numerous company-sponsored events including regular happy hours and team building events

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B partner marketingco-marketing strategiesMarketing Development Fundsmarketing programsgo-to-market strategiescampaign performance analysisKPI trackingdata interpretationproject managementbudget management

Soft Skills

communication skillsinterpersonal skillsanalytical mindsetself-motivatedresults-drivencreative thinkingcollaborative mindsetattention to detailrelationship buildinginfluencing stakeholders

Certifications

Bachelor’s degree in MarketingBachelor’s degree in Businessadvanced degree in related field