External Communications and Brand Manager
Seneca Holdings
full-time
Posted on:
Location: 🇺🇸 United States
Visit company websiteJob Level
SeniorLead
About the role
- Develop and implement external communication strategies that support business objectives and enhance brand reputation.
- Serve as the primary point of contact for media relations, including press releases, interviews, and crisis communications.
- Lead brand positioning efforts, ensuring consistency across all external touchpoints including digital, print, and experiential channels.
- Collaborate with internal teams (e.g., internal communications, executive leadership, HR) to align messaging and amplify key initiatives.
- Manage external agency relationships and oversee the production of branded content and campaigns.
- Monitor media coverage, public sentiment, and industry trends to inform strategy and identify opportunities.
- Support executive visibility through thought leadership, speaking engagements, and editorial content.
- Provide strategic direction for social media platforms, content development and editorial calendars.
Requirements
- 10+ years of experience in external communications, public relations, or brand management, preferably in a corporate or agency environment.
- Exceptional writing, editing, and storytelling skills.
- Strong understanding of media landscape, digital communications, and brand strategy.
- Proven ability to manage multiple projects and stakeholders with professionalism and agility.
- Experience with crisis communication and reputation management.
- Experience with social media strategy, tools and analytics.
- Proficiency in communication tools, media monitoring platforms, and brand management systems.
- People management experience preferred.
- Bachelor’s degree in marketing, communications or similar field.