Seneca Holdings

External Communications and Brand Manager

Seneca Holdings

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Job Level

SeniorLead

About the role

  • Develop and implement external communication strategies that support business objectives and enhance brand reputation.
  • Serve as the primary point of contact for media relations, including press releases, interviews, and crisis communications.
  • Lead brand positioning efforts, ensuring consistency across all external touchpoints including digital, print, and experiential channels.
  • Collaborate with internal teams (e.g., internal communications, executive leadership, HR) to align messaging and amplify key initiatives.
  • Manage external agency relationships and oversee the production of branded content and campaigns.
  • Monitor media coverage, public sentiment, and industry trends to inform strategy and identify opportunities.
  • Support executive visibility through thought leadership, speaking engagements, and editorial content.
  • Provide strategic direction for social media platforms, content development and editorial calendars.

Requirements

  • 10+ years of experience in external communications, public relations, or brand management, preferably in a corporate or agency environment.
  • Exceptional writing, editing, and storytelling skills.
  • Strong understanding of media landscape, digital communications, and brand strategy.
  • Proven ability to manage multiple projects and stakeholders with professionalism and agility.
  • Experience with crisis communication and reputation management.
  • Experience with social media strategy, tools and analytics.
  • Proficiency in communication tools, media monitoring platforms, and brand management systems.
  • People management experience preferred.
  • Bachelor’s degree in marketing, communications or similar field.
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