Senior Influencer Relations Specialist – Social & Community Team

Semrush

Senior Influencer Relations Specialist for Semrush managing influencer marketing strategies and building relationships. Engaging with influential marketers to elevate brand presence in the AI Search sector.

Posted 6/11/2026full-timeBarcelona • 🇪🇸 SpainSeniorWebsite

About the role

Key responsibilities & impact

Manage strategy. Create and execute Influencer Marketing Strategy to elevate Semrush's presence in the AI Search and Enterprise through influencer and thought-leadership activations.
Build Relationships. Find influential personas within the marketing space and cultivate long-term relationships with them.
Bring meaningful brand opportunities from your network and connections.
Turn Existing Customers into Advocates. Collaborate with Sales and Marketing to identify success stories and turn them into brand advocates across social, events, podcasts
Run Influencer and Thought Leadership Campaigns. Work with top-tier marketing experts and external agencies to co-create content, campaigns, and media that drive visibility for Semrush Enterprise.
Build Community Through Events. Plan and execute high-impact experiences — from private dinners and roundtables to online activations — that deepen connections with key decision-makers and foster a sense of community among influential Enterprise marketers.
Develop Strategic Messaging. Ensure consistent, compelling storytelling across all influencer and thought-leadership touch-points — aligned with Semrush’s Enterprise positioning.
Map Influence & Track Engagement. Build a relationship intelligence system to monitor who influences whom, engagement history, and opportunities for activation.
Report on Impact. Connect the dots between relationship-building and business results. Show how engagements drive visibility, influence pipeline, and create strategic brand moments.

Requirements

What you’ll need

5–8+ years in communications, influencer marketing, or executive engagement — ideally in a B2B or SaaS environment
Experience working with senior-level marketing decision-makers (CMO, VP, Director)
A strong understanding of the marketing landscape and top voices in the space
Excellent relationship-building and stakeholder management skills
Proven project management experience (especially around events, campaigns, or partner activations)
Highly organized, decisive, and confident in making calls in a fast-paced, ever-changing environment
Strong cross-functional collaborator with experience working across marketing, PR, sales, and product teams
Natural storyteller who can translate influence into business impact
Strategic and metrics-driven — you can connect relationship-building impact to business goals and back it up with data

Benefits

Comp & perks

Unlimited PTO
Hobby & team building budget allowance
Employee Support Program
Loss of family member financial aid
Employee Resource Groups

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

influencer marketingexecutive engagementproject managementrelationship intelligencecampaign managementevent planningstrategic messagingdata analysisstorytelling

Soft Skills

relationship-buildingstakeholder managementorganizational skillsdecisivenesscollaborationcommunicationadaptabilitystrategic thinkingmetrics-driven