Product Marketing

• Drive the development of messaging materials that convey the unique value of our products and services to prospects and customers
• Take charge of planning and developing the go-to-market (GTM) strategy and marketing narratives that resonate with our prospects in the identity security space
• Acquire and maintain hands-on technical proficiency with installing and using our products
• Research and identify messaging gaps and opportunities to convey our competitive differentiators
• Work closely with our cross-departmental competitive team to create polished competitive messaging
• Develop technically accurate and compelling content in all formats for our customers
• Work closely with our product, engineering, and research teams to translate our ITDR advantage into a cohesive message
• Partner closely with sales leaders and enablement teams to provide technical expertise, training, content, and confidence
• Partner with the product team to research competitors and identify opportunities for buying guidance materials
• Become an expert in the problems we solve and how customers evaluate and purchase solutions for identity systems

Product Marketing Manager

Director, Product Marketing – GTM Lead

Product Marketing Manager

Senior Director of Product Marketing

Senior Product Marketing Manager – Data Center

Product Marketing Lead – GTM