Semperis

Field Marketing Manager

Semperis

full-time

Posted on:

Location Type: Remote

Location: Brazil

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Tech Stack

Cyber Security

About the role

  • Develop and implement comprehensive field marketing strategies and plans to support the company's business objectives in the Large Enterprise, Enterprise and Public Sector segments in the LATAM area.
  • Collaborate with the sales team to understand their needs and create marketing programs that generate high-quality leads and support the sales pipeline.
  • Plan and execute innovative marketing campaigns, including events, webinars, workshops, account-based initiatives, and regional conferences, ensuring alignment with the overall marketing strategy.
  • Collaborate closely with priority channel and alliance partners to execute joint go-to-market opportunities targeting mutual potential customers.
  • Identify and engage with key industry influencers and associations to build strong relationships and increase awareness for the Semperis solutions.
  • Assist in creating localized marketing content, including sales collateral, presentations, case studies, and website content, to support demand generation and thought leadership initiatives.
  • Monitor and analyze campaign performance, provide regular reports and insights to stakeholders, and make data-driven improvement recommendations.
  • Manage the LATAM marketing budget effectively, ensuring optimal allocation of resources to maximize ROI.
  • Stay up-to-date with industry trends, emerging technologies and competitor activities, and incorporate these insights into marketing strategies and plans.
  • Collaborate with global marketing teams to ensure consistent messaging, branding, and alignment with the company's overall marketing initiatives.

Requirements

  • Proven experience (3-5 years) in enterprise B2B field marketing ideally within the cybersecurity industry or a related technology sector.
  • Solid knowledge of the LATAM cybersecurity market, including key players, industry trends, and customer needs.
  • Demonstrated success in developing and executing integrated marketing campaigns, including events and digital marketing.
  • Excellent written and verbal communication skills, with the ability to create compelling content and deliver impactful presentations.
  • Experience in managing marketing budgets and measuring campaign performance.
  • Strong project management skills, with the ability to manage multiple initiatives simultaneously and meet deadlines.
  • Creative thinker with the ability to generate innovative ideas and solutions.
  • Fluency in Portuguese, Spanish and English is required.
  • Self-motivated and result-oriented, with a proactive approach to problem-solving.
  • Team player, able to collaborate effectively across different functions and levels of the organization.
  • Experience using Salesforce, Wrike, Marketo, Microsoft Office apps tools.
  • Bachelor's degree in Marketing, Business Administration, or a related field. A relevant postgraduate degree is a plus.
Benefits
  • Semperis maintains office locations in several cities across the globe.
  • Candidates who reside within 45 miles of one of our offices—or where the job description specifies a required location—will follow our hybrid work model.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
field marketingintegrated marketing campaignsdemand generationcontent creationcampaign performance measurementbudget managementproject managementdata analysislead generationaccount-based marketing
Soft Skills
communication skillscreative thinkingproblem-solvingteam collaborationself-motivationresult orientationtime managementrelationship buildingstrategic thinkingadaptability
Certifications
Bachelor's degree in MarketingBachelor's degree in Business AdministrationPostgraduate degree in related field