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Social Media, Affiliate Manager
SellerXSocial Media & Affiliate Manager handling social channels and influencer partnerships for an ecommerce brand. Driving measurable actions across various social media platforms to boost growth and engagement.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
social marketinginfluencer marketingaffiliate marketinggrowth marketinganalyticsvideo editingcontent creationdata analysisperformance metricscontent testing
Soft Skills
creative instinctscommercial judgmentcommunicationrelationship managementdecision makingorganizational skillsproblem solvingcollaborationadaptabilitystrategic thinking
Tools & Technologies
Amazon AssociatesAmazon Influencer ProgramAmazon AttributionBrand Referral BonusCapCutUTM disciplineShareASaleImpactLevantaArcher
Industry Keywords
DTCcontent-attributed salesROASCACEPCcreator briefsaffiliate programcreator networkpaid socialorganic content
About the role
Key responsibilities & impact- Run our social channels (TikTok, Instagram, YouTube Shorts, [others]) as a testing ground, not a brand museum—prioritizing formats and hooks that drive measurable downstream action.
- Build and maintain a content testing calendar: clear hypotheses, variants, and success metrics for hooks, formats, offers, and CTAs.
- Partner with creative to produce high-volume, performance-oriented content (UGC, short-form video, founder/POV content) rather than a handful of polished hero assets.
- Identify winning organic content and flag it for paid amplification and creator briefs.
- Build, run, and scale our affiliate and influencer program from sourcing through negotiation, briefing, activation, and renewal.
- Recruit creators across tiers (nano to mid-tier and up) with an emphasis on conversion efficiency, not just follower count.
- Manage affiliate platforms and links (e.g., Amazon Associates / Influencer Program, [LTK, ShareASale, Impact, Levanta, Archer, etc.]) and structure commission and incentive models that stay profitable.
- Develop creator briefs that give enough direction to stay on-brand while leaving room for the native, authentic content that actually converts.
- Define and track the metrics that matter: ROAS/MER on creator spend, CAC by channel, conversion rate, EPC, affiliate revenue, content-attributed sales on both Amazon and DTC.
- Run a structured testing cadence—document what you tested, what you learned, and what you're scaling or cutting.
- Build attribution as best you can across the Amazon/DTC split (Amazon Attribution, brand referral bonus, UTM discipline, promo/affiliate codes) and be honest about its limits.
- Report results in plain language: what moved the number, what didn't, and what's next.
Requirements
What you’ll need- 3-5 years in social, influencer, affiliate, or growth marketing—ideally for a DTC and/or Amazon brand.
- Demonstrable results: you can point to programs or content you grew and the numbers behind them.
- Hands-on experience building and managing influencer/affiliate relationships at scale.
- Strong comfort with analytics—you live in dashboards, spreadsheets, and platform reporting, and you can turn data into decisions.
- Solid creative instincts paired with commercial judgment: you know a scroll-stopping hook when you see AND you ask whether it sells.
- Familiarity with the Amazon ecosystem (Brand Registry, Amazon Influencer Program, Attribution, Brand Referral Bonus) is a strong plus.
- Experience with paid social or working closely with a paid media team.
- Basic video editing / familiarity with content tools (CapCut, etc.).
- Experience standing up an affiliate program from scratch.
- A network of creators you can tap on day one.
Benefits
Comp & perks- We care about pretty content only insofar as it drives reach, clicks, conversions, and revenue.