Seattle Symphony

Director

• Serve as product owner for Seattle Symphony’s website and digital ecosystem, guiding long-term platform strategy and development.
• Establish and manage the digital product roadmap, prioritizing platform enhancements and development initiatives in partnership with organizational leadership.
• Ensure digital platforms support ticket sales, fundraising initiatives, learning programs, and audience engagement across Seattle Symphony and Benaroya Hall.
• Maintain a holistic view of the digital patron journey, improving the online experience based on user behavior, stakeholder feedback, and evolving institutional priorities.
• Identify opportunities to leverage emerging technologies and digital tools to enhance audience engagement and operational efficiency.
• Oversee the development, maintenance, and optimization of the Seattle Symphony website and related digital platforms.
• Serve as the organization’s lead subject matter expert on digital integrations with Tessitura, ensuring effective alignment between the website, ecommerce systems, and patron data infrastructure.
• Collaborate with external developers and technology partners to implement platform enhancements, troubleshoot issues, and support system upgrades.
• Ensure digital platforms are secure, reliable, and scalable while maintaining strong data and payment security practices.
• Partner with the Senior Director of Marketing to support digital campaigns, subscription initiatives, and other revenue-generating strategies.
• Collaborate with the Senior Director of Communications & Storytelling to ensure digital platforms effectively present editorial content, multimedia storytelling, and organic social media initiatives.
• Work closely with Development to support digital fundraising initiatives and donor engagement strategies.
• Partner with Education & Community Engagement to support digital access to educational programs and community initiatives.
• Supervise the Digital Project Manager and Digital Project Manager, CMS, providing guidance and prioritization of digital initiatives.
• Manage relationships with external developers, technology vendors, and integration partners to ensure reliable and effective digital infrastructure.

Director of Digital Properties

Communications

• Develop and lead the communications strategy for Seattle Symphony and Benaroya Hall, ensuring alignment with organizational priorities and artistic vision.
• Shape and steward the institutional voice across all owned external communications and storytelling platforms.
• Identify opportunities to elevate the organization’s visibility through media coverage, cultural commentary, and timely storytelling.
• Collaborate with colleagues across Artistic, Development, Education and Community Engagement teams to communicate institutional priorities and initiatives effectively.
• Partner closely with the Senior Director of Marketing to align communications narratives with event marketing campaigns and audience engagement initiatives.
• Lead the organization’s media relations strategy and cultivate strong relationships with local, national, and international press.
• Serve as a primary media contact and spokesperson for Seattle Symphony and Benaroya Hall.
• Oversee and participate directly in the pitching of stories and drafting of press releases, media advisories, and institutional statements.
• Prepare artists, musicians, executives, and board leadership for media interviews and public appearances.
• Guide communications strategy during moments of heightened public attention, ensuring timely and thoughtful messaging that protects and strengthens the organization’s reputation.
• Provide strategic oversight of organic social media and digital storytelling in collaboration with the Social Media Manager and Digital Media Producer.
• Guide the development of platform-specific voice, video storytelling, and audience engagement strategies that strengthen the organization’s digital presence.
• Ensure social media and multimedia content align with the institution’s broader communications narrative while complementing paid marketing efforts led by the marketing team.
• Identify opportunities to highlight the artistic work of Seattle Symphony and Benaroya Hall through video, multimedia, and emerging digital storytelling formats.

Director of Digital Properties

Senior Director of Communications – Storytelling