Lifecycle Marketing Assistant

Lifecycle Marketing Assistant executing CRM, email, and SMS campaigns for a digital marketing agency in Manila. Building automations, testing campaigns, and reporting performance across lifecycle marketing platforms.

Posted 8/5/2026full-timeRemote • 🇵🇭 PhilippinesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing lifecycle marketing campaigns across platforms like Klaviyo and HubSpot, with a strong focus on data analysis using Google Analytics 4. Proficient in creating visual briefs in Figma and conducting A/B testing to optimize campaign performance.

Highest-signal resume keywords

KlaviyoGoogle Analytics 4FigmaEmail MarketingA/B Testing

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email Campaign ExecutionData AnalysisList SegmentationCampaign ReportingMulti-Device QA TestingDatabase AuditsAudience SegmentationCopywritingWireframe DesignLifecycle Marketing

Soft Skills

Organizational SkillsCommunication SkillsCollaborationProactive AttitudeAdaptability

Tools & Technologies

KlaviyoHubSpotSalesforce Marketing CloudLitmusEmail Service Provider Platforms

Industry Keywords

Digital MarketingE-Commerce MarketingCampaign InsightsDeliverability MetricsPromotional Campaigns

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Develop and update visual creative briefs and wireframes in Figma for automated email/SMS flows and promotional campaigns
Build, schedule, and execute lifecycle campaigns and automated workflows across platforms like Klaviyo, HubSpot, or Salesforce Marketing Cloud
Assist in crafting persuasive, campaign-aligned email copy and maintaining master template libraries
Set up and run A/B tests for subject lines, CTAs, and layouts
Conduct inbox and multi-device QA testing
Extract campaign insights from GA4 and ESP platforms
Maintain client reporting dashboards
Monitor deliverability metrics including bounce rates, open rates, and CTRs
Perform list segmentation
Execute platform audits
Format client data exports
Help execute end-to-end CRM, email, and SMS marketing strategies that engage customers and drive multi-channel performance
Report directly to an Australia-based Digital Marketing Team Lead as part of the Lifecycle Marketing team

Requirements

What you’ll need

Familiarity with CRM, email, and SMS marketing platforms such as Klaviyo, HubSpot, ActiveCampaign, or Salesforce Marketing Cloud
Prior experience in a digital marketing agency or e-commerce marketing environment
Basic understanding of Figma
Data analysis experience via Google Analytics 4 (GA4)
Outstanding organizational and QA skills
Strong eye for clean, effective design and error-free messaging
Exceptional written and verbal English communication abilities
Ability to collaborate with cross-functional overseas teams
Proactive, self-starter attitude
Strong desire to learn
Ability to accept feedback constructively
Ability to adapt to evolving technologies
Direct experience using Klaviyo is a bonus
Experience with inbox rendering/testing tools like Litmus is a bonus
Strong copywriting or email wireframe design portfolio is a bonus
Experience running database audits and complex audience segmentation is a bonus
Open to PH citizens only

Benefits

Comp & perks

HMO healthcare for you and your 1 dependent (with COVID insurance)
20 combined SL/VLs per year accrued from day one (you will have 10 accrued once you pass regularization)
13th-month bonus
Government-mandated benefits
Equipment will be provided
Internet allowance