Product Marketer

Search Atlas

. Develop and maintain positioning and messaging for all Search Atlas product lines — SEO, content, site management, vibe coding, Google Ads, and the integrated platform.

Posted 5/2/2026full-timeRemote • California • 🇺🇸 United StatesMid-LevelSenior💰 $120,000 - $160,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and maintain positioning and messaging for all Search Atlas product lines — SEO, content, site management, vibe coding, Google Ads, and the integrated platform.
Create product one-pagers, feature briefs, and messaging documents that Sales, Marketing, and Customer Success use daily.
Translate technical product capabilities into clear, compelling language for marketing directors, CMOs, agency owners, and hands-on practitioners.
Continuously refine messaging based on competitive intelligence, customer conversations, and market feedback.
Track competitors across every product line — Ahrefs, SEMrush, Surfer, Jasper, Webflow, and more.
Build and maintain competitive battle cards that help the sales team win head-to-head deals.
Create the materials that help the sales team close: pitch decks, demo scripts, case studies, ROI frameworks, and objection-handling guides.
Support go-to-market for new product launches, major features, and platform updates.
Identify, interview, and write customer case studies and success stories that demonstrate real business impact.

Requirements

What you’ll need

4–7 years B2B SaaS product marketing
Translate technical features into compelling messaging
Strong, clear, persuasive writing skills
Build sales enablement materials used by reps
Experience with competitive intelligence and battlecards
Cross-functional collaboration across product, sales, marketing
Self-directed, organized, manages workload independently
Experience supporting product launches and go-to-market
Nice to haves: Experience in SEO or martech (Ahrefs, SEMrush, HubSpot)
Marketing AI-powered products
Background at a multi-product platform company
Experience at a $20M–$100M ARR company
Familiarity with PLG or community-led growth.

Benefits

Comp & perks

Health
dental
vision
401(k)
flexible PTO
remote-first.

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

B2B SaaS product marketingSEOcompetitive intelligencesales enablement materialsproduct launchesgo-to-market strategypersuasive writingmessaging developmentcase studiesROI frameworks

Soft Skills

cross-functional collaborationself-directedorganizedindependent workload managementstrong communicationpersuasive communicationcustomer engagementanalytical thinkingadaptabilitycreativity