Senior Staff Program Manager – Digital Campaigns
Seagate Technology
full-time
Posted on:
Location Type: Remote
Location: Alabama • Arizona • United States
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Salary
💰 $129,000 - $190,000 per year
Job Level
About the role
- Design, execute, and optimize cross-channel digital demand and brand campaigns.
- Develop data-backed digital campaign programming.
- Create quarterly and annual end-to-end media plans.
- Work with analytics team to refine audience segmentation.
- Manage internal and agency resources to execute paid social media campaigns.
- Deliver measurable lift in KPIs through iterative optimization.
- Work in tandem with marketing campaigns lead and product marketing managers.
- Communicate strategies and plans to internal and external stakeholders.
Requirements
- Extensive experience in leading data-driven digital campaigns.
- Developing and delivering against end-to-end media plans that include benchmarks and KPIs.
- Feeding into digital content, social media, and integrated marketing plans.
- Previous experience with responsibility for digital campaigns at a B2B and B2C technology company.
- Experience running concurrent paid and organic nurture campaigns while simultaneously planning.
Benefits
- eligibility to participate in discretionary bonus program
- medical, dental, vision, and life insurance
- short-and long-term disability
- 401(k)
- employee stock purchase plan
- health savings account
- dependent care and healthcare spending accounts
- 12 holidays
- flexible time off pursuant to Seagate policy
- minimum of 48 hours of paid sick leave
- 16 weeks of paid parental leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital campaign programmingaudience segmentationmedia planningKPI optimizationpaid social media campaignsdata-driven campaignsB2B marketingB2C marketingorganic nurture campaigns
Soft Skills
communicationleadershipcollaborationstrategic planning