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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong expertise in B2B Marketing and Go-To-Market Strategies, with the ability to translate commercial needs into actionable marketing initiatives. Proficient in creating and maintaining sales materials and coordinating B2B campaigns.
Highest-signal resume keywords
B2B Marketing KnowledgeGo-To-Market Strategy ExperienceContent Marketing InsightDigital Marketing UnderstandingFluency in Dutch and French
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
B2B Campaign CoordinationSales Presentation CreationPitch Deck DevelopmentEmail Template DesignCall Script WritingObjection Handling ContentLead Quality Feedback AnalysisCommercial Event OwnershipMarketing Action Translation
Industry Keywords
Sales Activation EventsClient EventsSector EventsContent MarketingCommercial Processes
About the role
Key responsibilities & impact- GTM-plannen bouwen per prioritair segment, servicemodel of propositie
- Doelgroep, boodschap, kanaal, timing, salesrol en opvolgingslogica bepalen
- Salespresentaties, pitch decks, e-mailtemplates, call scripts en objection-handling content creëren en onderhouden
- B2B-campagnes coördineren met Content en Technical Marketing
- Eigenaarschap opnemen over commerciële clientevenementen, jobevents, sectorevents en sales activation events
- Feedback verzamelen van sales over leadkwaliteit, salesmateriaal en campagnerelevantie
Requirements
What you’ll need- Sterke kennis van B2B marketing en commerciële processen
- Ervaring met go-to-market strategieën
- Inzicht in contentmarketing en digitale marketing
- Vermogen om commerciële noden te vertalen naar concrete marketingacties
- Zeer goede kennis van het Nederlands en het Frans, Engels is een pre
Benefits
Comp & perks- Flexibele werkarrangementen
- Professionele ontwikkeling
