SD Solutions

Email Marketing and Digital Communications Manager

SD Solutions

full-time

Posted on:

Location Type: Remote

Location: Georgia

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About the role

  • Own the Player Journey: Lead messaging across the full lifecycle—from onboarding and engagement to retention and reactivation.
  • Strategic Planning: Define campaign goals, messaging hierarchy, timing, and sophisticated segment logic.
  • Creative Leadership: Brief content and design partners, ensuring high-quality deliverables.
  • Technical Coordination: Collaborate with Customer.io configurators and implementors.
  • Quality & Tone: Ensure all communications meet US-market best practices.
  • Performance Optimization: Monitor and improve messaging based on performance data and player behavior.

Requirements

  • 4–7+ years in lifecycle marketing, CRM, or player communications
  • Hands-on experience with Customer.io, Braze, Iterable, or similar automation platforms
  • Strong UX Instincts on UX writing and messaging
  • Highly organized and comfortable driving projects forward in a fast-paced environment
  • Deep understanding of US consumer communication standards and high-scale messaging
Benefits
  • CashCow is a fast-growing fintech company
  • innovative technology
  • contact us to get more details about the benefits we offer
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lifecycle marketingCRMUX writingmessaging optimizationcampaign planningperformance data analysis
Soft Skills
creative leadershiporganizational skillsproject managementcommunication skills