Screencastify

Growth Product Manager

Screencastify

full-time

Posted on:

Location Type: Hybrid

Location: Chicago • Illinois • 🇺🇸 United States

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Salary

💰 $100,000 per year

Job Level

Mid-LevelSenior

About the role

  • Own B2C revenue and lifecycle conversion metrics: You are accountable for individual ARR growth, from first touch through upgrade and retention.
  • Build and execute our Growth Roadmap: Identify, prioritize, and deliver high-impact opportunities that drive sign-ups, activation, and upgrades. Operate with a PLG mindset to turn product usage into product revenue.
  • Optimize self-serve purchasing: Simplify checkout flows, reduce friction in billing and payment, and increase average revenue per account through smarter packaging, upsells, and seat expansion.
  • Measure and improve core lifecycle KPIs: Sign-ups, activation rate, feature adoption, referrals, upgrade rate, win-back, and ARR.
  • Design upgrade paths that convert: Identify key upgrade triggers within the user journey and refine the value narrative between free and paid plans, including feature gating and paywall strategy.
  • Own product messaging for growth: Craft targeted in-product messaging, paywall copy, onboarding nudges, and lifecycle email sequences that educate, inspire action, and convert free users to paid.
  • Run data-driven promotions and pricing tests: Design offers, discounts, bundles, and price experiments based on user behavior, willingness to pay, market insights, and seasonality.
  • Experiment relentlessly: Build a consistent testing engine across funnels, channels, and touch-points. Define hypotheses, run A/B tests, analyze results, and rapidly iterate based on learnings.
  • Collaborate cross-functionally: Work closely with Engineering, Design, Marketing, Data, and Customer Success to implement growth initiatives, launch experiments, and continuously communicate performance, learnings, and roadmap priorities.

Requirements

  • Have at least 3+ years of SaaS product management experience with 2+ years specifically in a growth product manager role
  • Have a proven track record of driving monetization and owning an ARR goal for a SaaS product
  • Bonus points if you have experience in edtech
  • Are able to independently navigate and execute effectively amidst ambiguity
  • Have strong data analytics skills and a data-driven approach to building product
  • Are a strong communicator and have experience working cross-functionally
  • Are endlessly curious and investigate customer behavior without explicit instructions
  • Are excited to get in on the ground floor of a small, rapidly-growing, fast-paced start-up
  • Are comfortable being uncomfortable, and thrive in a self-driven environment with high accountability.
Benefits
  • Competitive Compensation. We take a data-driven approach to our compensation strategy so all employees are paid competitively and fairly.
  • 401(k) & Annual Performance Bonus Opportunity. We want to invest in present you and future you, which is why we offer a 401(k) match + Annual Performance Bonus opportunity.
  • Flexible Time Off (FTO) Policy. We recognize that time off to rest and recharge is important. The Flexible Time Off Policy (FTO) is designed for our employees to do just that -- balance work and life while maintaining well-being.
  • Parental Leave. Generous paid time off for parents to bond with the newest addition to their family!
  • Medical, Dental, & Vision Insurance. We offer comprehensive health benefits, including medical, dental, and vision insurance. Plus, all employees receive a free One Medical membership.
  • Divvy Bike Membership. If you’re in Chicago, take advantage of an annual Divvy membership -- on us.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2C revenue managementlifecycle conversion metricsARR growthdata analyticsA/B testingproduct messagingpricing strategyfeature adoptionuser journey optimizationSaaS product management
Soft skills
strong communicatorcross-functional collaborationdata-driven approachcuriosityindependenceadaptabilityproblem-solvingaccountabilitystrategic thinkingexecution amidst ambiguity