Marketing Manager
Schweid & Sons
full-time
Posted on:
Location Type: Hybrid
Location: East Rutherford • New Jersey • United States
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Salary
💰 $110,000 - $125,000 per year
About the role
- This role is responsible for leading marketing campaigns and initiatives for the Schweid & Sons brand, with a strong focus on sales support, digital media, and consumer engagement.
- Execute Marketing Campaigns by leading strategy, activation, optimization, and performance reporting, ensuring brand consistency, strong storytelling, and measurable sales impact across platforms.
- Drive Sales-Focused Marketing Efforts by creating compelling sales presentations and developing impactful materials to support Foodservice and Retail sales.
- Lead marketing support for product innovation, organizing and executing experiential events that bring the brand to life.
- Manage and monitor campaign budgets while evaluating ROI across all marketing initiatives.
Requirements
- 5+ years of marketing experience in the CPG food industry, a must.
- Proven ability to execute marketing campaigns across consumer-facing channels.
- Proficient in developing POS materials, sales presentations, and marketing collateral.
- Familiarity with Circana (IRI/Nielsen) panel data and ability to extract actionable insights, a plus.
- Experience with experiential marketing and event execution.
- Skilled at managing agencies, budgets, and creative development.
- Education: Bachelor’s Degree in Marketing, Business, or related field (MBA preferred).
Benefits
- Time Off: PTO, Safe & Sick Time, and Paid Holidays.
- Health Benefits: Medical, vision, dental, HRA, and voluntary disability benefits.
- Financial Benefits: 401(k) + employer match and life insurance.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing campaignssales presentationsPOS materialsmarketing collateralexperiential marketingevent executionbudget managementROI evaluationdigital mediaconsumer engagement
Soft skills
leadershipstorytellingstrategic thinkingcreativitycommunication
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in BusinessMBA