Scholar Rock

Senior Director, Patient Marketing

Scholar Rock

full-time

Posted on:

Location Type: Hybrid

Location: Cambridge • Massachusetts • United States

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Salary

💰 $245,000 - $335,000 per year

Job Level

Senior

About the role

  • Lead the development of the U.S. patient and caregiver brand strategy for apitegromab, grounded in a deep understanding of the SMA community, patient journey, and unmet needs.
  • Own U.S. patient launch planning, including strategy, messaging, channel mix, and executional roadmap.
  • Translate strategy into high-quality, compliant patient-facing tactics across digital, community, advocacy-aligned, and experiential channels.
  • Ensure consistency and excellence across all patient touchpoints while maintaining a strong, authentic patient-centric lens.
  • Build and maintain strong, trusted relationships within the SMA patient and caregiver community.
  • Lead the patient ambassador and engagement programs, including long-term retention and stewardship strategies.
  • Own the U.S. patient conference and event strategy, elevating Scholar Rock’s presence and impact at key national, regional, and local meetings.
  • Champion innovation in patient engagement, continuously evolving approaches to improve the patient experience across the journey.
  • Serve as a core member of the U.S. Marketing Team, partnering closely with Patient Services, Medical Affairs, Advocacy, Market Access, Regulatory, Legal, and Compliance.
  • Ensure strong alignment between patient marketing initiatives and patient support programs, including development of branded patient materials.

Requirements

  • Bachelor’s degree required; advanced degree preferred.
  • 10+ years of experience in pharmaceutical or biotechnology marketing, with significant experience in U.S. patient/consumer marketing.
  • Demonstrated success leading patient marketing strategy and execution in specialty or rare disease environments.
  • Experience in neurology, neuromuscular disease, or rare disease strongly preferred.
  • Previous experience supporting or leading a product launch strongly preferred.
  • Deep commitment to patient centricity with the ability to translate insight into impactful, compliant engagement.
  • Strong understanding of regulatory, legal, and compliance requirements for patient-facing communications.
  • Proven ability to lead agencies, manage budgets, and operate effectively in a matrixed organization.
  • Excellent communication, influence, and stakeholder-management skills.
  • Entrepreneurial mindset with comfort operating in a first-launch, high-growth environment.
  • Willingness to travel as needed (anticipated up to ~30%).
Benefits
  • Scholarship opportunities
  • Employee wellness programs
  • Flexible work arrangements
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
patient marketing strategyproduct launchcompliant engagementbudget managementagency leadershipmarketing executionpatient-facing communicationsevent strategydigital marketingcommunity engagement
Soft Skills
communicationinfluencestakeholder managementrelationship buildinginnovationpatient centricityentrepreneurial mindsetstrategic thinkingteam collaborationadaptability
Certifications
Bachelor's degreeadvanced degree