Scholar Rock

Senior Director, HCP Marketing

Scholar Rock

full-time

Posted on:

Location Type: Hybrid

Location: Cambridge • Massachusetts • United States

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Salary

💰 $245,000 - $335,000 per year

Job Level

Senior

About the role

  • Lead the development of the U.S. HCP brand strategy for apitegromab, grounded in deep understanding of the SMA landscape, unmet need, and clinical data.
  • Own U.S. HCP launch planning, including positioning, messaging, segmentation, targeting, and channel strategy.
  • Translate strategy into high-quality, compliant HCP promotional tactics across personal and non-personal channels.
  • Partner with Sales leadership to ensure strong integration between HCP marketing strategy and field execution.
  • Oversee agency partners and vendors to deliver best-in-class creative and execution.
  • Serve as a core member of the U.S. Marketing Team, collaborating closely with Medical Affairs, Market Access, Patient Services, Regulatory, Legal, and Compliance.
  • Ensure HCP strategy is aligned with scientific narrative, access considerations, and patient support offerings.
  • Provide strategic input into competitive readiness and scenario planning for current and future competitors as well as pipeline considerations.
  • Leverage market research, customer insights, and performance data to inform strategy and optimize execution.
  • Define key performance indicators and support development of dashboards to track launch performance and drive continuous improvement.
  • Partner with ex-U.S. colleagues to share U.S. HCP strategy, learnings, and best practices.

Requirements

  • Bachelor’s degree required; advanced degree preferred.
  • 10+ years of experience in pharmaceutical or biotechnology marketing, with significant experience in U.S. HCP marketing.
  • Demonstrated success leading launch-phase HCP marketing for specialty or rare disease products.
  • Experience in neurology, neuromuscular disease, or rare disease strongly preferred.
  • Proven ability to translate complex science into compelling, compliant HCP messaging.
  • Strong strategic mindset with hands-on execution capability.
  • Experience working in matrixed, cross-functional teams in a fast-paced environment.
  • Excellent communication, influence, and stakeholder-management skills.
  • Entrepreneurial mindset with comfort building capabilities in a first-launch environment.
  • Willingness to travel as needed (anticipated up to ~30%).
Benefits
  • Health insurance
  • Retirement plans
  • Competitive salary
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
U.S. HCP marketinglaunch-phase marketingneurologyneuromuscular diseaserare diseasemarket researchcustomer insightsperformance datakey performance indicatorsdashboard development
Soft Skills
strategic mindsethands-on executioncommunication skillsinfluence skillsstakeholder managemententrepreneurial mindsetcollaborationintegrationcontinuous improvementadaptability
Certifications
Bachelor’s degreeadvanced degree