
Working Student Marketing Technology & Channels
Schaeffler
part-time
Posted on:
Location Type: Office
Location: Frankfurt am Main • Germany
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Job Level
Tech Stack
About the role
- Support in marketing automation, e.g., email marketing using Salesforce Marketing Cloud
- Creation and preparation of reports and analyses using Google Analytics and Power BI
- Evaluation of campaign performance
- Support for the technical maintenance and updating of the company website
- Participation in the development and implementation of digital marketing projects, e.g., A/B tests, landing page creation, and newsletter marketing
- Conducting research on current trends and new marketing technologies, such as artificial intelligence (AI)
- Analysis and optimization of processes with a focus on automation potential
- Support for testing and quality assurance of digital initiatives
Requirements
- Advanced studies in communications, business or media studies, computer science, business informatics, or a comparable degree program
- Initial practical experience with marketing automation tools and CMS (e.g., Salesforce Marketing Cloud)
- Basic knowledge of SEO/SEA and data-driven marketing
- Interest in web technologies
- Strong analytical skills and confident handling of data and data analysis
- Committed, independent and structured working style with high initiative and strong team skills
- Very good written and spoken German and English
- Experience with agile methods and project management tools desirable
Benefits
- Health protection
- Flexible working hours
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing automationemail marketingdata analysisSEOSEAA/B testinglanding page creationdigital marketingprocess optimizationquality assurance
Soft Skills
analytical skillsindependent workingstructured working styleinitiativeteam skillscommunication skills