Digital Marketing Specialist

Scale Army Careers

Digital Marketing Specialist executing online marketing initiatives for client-focused organization. Balancing creativity, AI tools, and data analysis to drive digital engagement and growth.

Posted 7/17/2026contractRemote • 🇪🇬 EgyptMid-LevelSenior💰 $1,500 - $2,000 per monthWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing, content creation, and social media management, with a strong focus on utilizing AI tools to enhance operational efficiency and optimize marketing performance. Proficient in managing multi-channel campaigns and analyzing data-driven insights to support business goals.

Highest-signal resume keywords

Digital Marketing ExperienceContent Creation and CopywritingSocial Media ManagementAI-Powered Marketing ToolsWebsite Content Management Systems (CMS)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingContent CreationCopywritingSocial Media MarketingCampaign CoordinationData AnalysisSEO Best PracticesWebsite MaintenanceMarketing Performance MetricsProject Management

Soft Skills

Organizational AbilitiesAttention to DetailVerbal CommunicationWritten CommunicationCommunity Engagement

Tools & Technologies

CMS PlatformsCanvaFigmaAI ToolsMarketing Dashboards

Industry Keywords

Brand ConsistencyEngagement MetricsMarketing KPIsDigital Content OptimizationCommunity Growth Initiatives

About the role

Key responsibilities & impact

Create and optimize content across social media platforms, blogs, and website pages.
Maintain consistent brand voice, messaging, and visual identity across all digital assets.
Update website content, product pages, and multimedia assets as needed.
Ensure digital content aligns with broader marketing initiatives and business goals.
Manage publishing schedules and content calendars across Instagram, LinkedIn, TikTok, Facebook, and YouTube.
Monitor and respond to comments, messages, and community interactions.
Foster audience engagement and support community growth initiatives.
Track engagement metrics and recommend improvements to content performance.
Coordinate with external agencies responsible for SEO, digital campaigns, and website initiatives.
Review agency deliverables to ensure quality and brand consistency.
Serve as the primary point of contact for marketing vendors and agency partners.
Monitor campaign timelines and ensure projects are delivered on schedule.
Utilize AI tools to streamline content creation, scheduling, reporting, and campaign execution.
Identify opportunities to automate repetitive marketing tasks.
Implement AI-powered workflows that improve operational efficiency.
Continuously evaluate new AI tools and marketing technologies.
Track marketing KPIs including engagement, website traffic, lead generation, and conversions.
Maintain dashboards and marketing reports for leadership.
Analyze campaign performance and recommend optimization strategies.
Use data-driven insights to improve marketing effectiveness.
Update website pages, product listings, and multimedia content.
Ensure website updates follow brand guidelines, SEO best practices, and UX standards.
Support ongoing website maintenance and digital content optimization.

Requirements

What you’ll need

3+ years of experience in digital marketing or related roles
Experience managing social media platforms and digital content
Experience maintaining or updating websites using CMS platforms
Experience coordinating marketing campaigns with external agencies or vendors
Experience executing multi-channel digital marketing campaigns
Strong content creation and copywriting skills
Strong understanding of social media marketing best practices
Experience using AI-powered marketing tools
Experience with website content management systems (CMS)
Experience with Canva, Figma, or similar design tools
Strong analytical skills with experience interpreting marketing performance data
Experience maintaining marketing dashboards and reporting
Excellent written and verbal English communication skills
Strong organizational and project management abilities
Ability to manage multiple priorities while maintaining attention to detail.

Benefits

Comp & perks

Flexible work arrangements
Professional development