Lifecycle & Retention Manager
Scale Army Careers
contract
Posted on:
Location Type: Remote
Location: Egypt
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Salary
💰 $2,500 per month
About the role
- Own the full post-purchase customer journey, building and optimizing retention systems across email, SMS, loyalty, referrals, and reviews.
- Own the full lifecycle ecosystem across Klaviyo, including flows, campaigns, segmentation, deliverability, and list health.
- Lead SMS strategy through Attentive, managing campaign execution, subscriber growth, compliance, and revenue attribution.
- Coordinate cross-channel journey logic between Klaviyo and Attentive, including suppression logic, frequency capping, and sequencing.
- Develop reactivation strategies for lapsed customers, one-time buyers, and seasonal purchasing segments.
- Share retention insights that support broader acquisition strategy decisions.
Requirements
- 3 to 5 years of lifecycle marketing or retention ownership within a DTC brand environment
- Deep expertise in Klaviyo, including advanced segmentation, dynamic content, A/B testing, and deliverability management
- Strong hands-on experience with Attentive or similar SMS platforms such as Postscript
- Experience building or rebuilding retention programs with measurable revenue impact
- Loyalty and referral program launch experience with demonstrated performance outcomes
Benefits
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lifecycle marketingretention ownershipadvanced segmentationdynamic contentA/B testingdeliverability managementretention programsrevenue impactloyalty programsreferral programs