Head of Marketing

SAP

Head of Marketing for Inspired Education’s U.S. online school brands driving brand growth and student acquisition.

Posted 6/26/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Define and execute the U.S. marketing strategy to drive awareness, engagement, and enrolment across Inspired’s online school portfolio in United States, currently USPA.
Build, mentor, and lead a high-performing marketing team focused on strategy, creative, and performance execution.
Partner with global leadership to align U.S. marketing priorities with Inspired’s global vision while tailoring strategy to regional market dynamics.
Translate strategic goals into measurable marketing plans with clear KPIs and ROI accountability.
Lead development and evolution of brand positioning, messaging architecture, and creative identity to ensure differentiation in the competitive K–12 landscape.
Drive demand generation through multi-channel campaigns, including paid digital, social, content marketing, partnerships, and events.
Manage analytics and reporting to evaluate performance and continuously improve marketing effectiveness.

Requirements

What you’ll need

Strategic marketing leader with a proven track record of driving brand growth, engagement, and customer acquisition.
Equally strong in strategy and execution, with a hands-on approach and willingness to roll up their sleeves when needed.
Well-rounded marketer with expertise across brand, digital, performance marketing, content, CRM, partnerships, and analytics.
Commercially minded, data-driven, and focused on delivering measurable results and ROI.
Highly autonomous, proactive, and entrepreneurial, with a strong ability to identify opportunities and make things happen.
Collaborative leader with excellent stakeholder management and communication skills.
Results-oriented, adaptable, and thrives in a fast-paced, growth-focused environment.

Benefits

Comp & perks

Flexible work arrangements
Professional development opportunities
Occasional travel within the US required

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

strategic marketingbrand growthcustomer acquisitiondigital marketingperformance marketingcontent marketingCRManalyticsdemand generationmulti-channel campaigns

Soft Skills

leadershipcollaborationstakeholder managementcommunicationproactivityentrepreneurial mindsetadaptabilityresults-orientedstrategic thinkingexecution