Copywriter

Sans

Copywriter helping shape the voice, narrative, and messaging systems for Sans, a consumer hardware brand. Collaborating across teams to develop compelling storytelling and brand narratives.

Posted 5/29/2026full-timeLos Angeles • California • 🇺🇸 United StatesMid-LevelSenior💰 $100,000 - $120,000 per yearWebsite

About the role

Key responsibilities & impact

Help shape Brand Voice and Messaging Systems - Support the development and evolution of Sans’ tone of voice, messaging frameworks, and storytelling across touchpoints.
Develop Copy Across Key Surfaces - Write copy across major brand and marketing channels, including:
Emails/SMS
Web
Organic social
Packaging, manuals, inserts, and physical touchpoints
Direct Mail
TV
Support Product and GTM Narrative Development - Partner with Product and Brand to translate features into benefit-led, human storytelling that ladders into the broader brand narrative.
Develop Content that Builds Authority and Demand - Create content that strengthens brand authority, supports organic discovery, and positions Sans as a trusted voice in healthier living.
Collaborate Across Creative and Cross-Functional Teams - Partner with Creative to ensure visual + verbal cohesion and provide copy direction and feedback to maintain a high brand standard.

Requirements

What you’ll need

Bachelor’s Degree or equivalent experience in writing, communications, marketing, journalism, or related fields
4-7+ years of experience in brand copywriting or storytelling roles
Experience developing tone of voice, messaging frameworks, or brand narratives
Strong experience writing across digital, lifecycle, editorial, and brand-driven surfaces
Experience working closely with creative teams across formats (email, web, packaging, content)
DTC, consumer, or startup experience preferred
Strong understanding of consumer psychology and conversion-focused storytelling
Experience balancing premium brand storytelling with clear, effective communication that drives action
Comfortable collaborating within testing and experimentation environments
Exceptional storytelling instincts with a strong command of tone and voice
Strong taste and judgment with an appreciation for premium brands and emotionally resonant storytelling
Collaborative and cross-functional - works effectively with Creative, Product, Growth, and eCommerce teams
Detail-oriented with a high bar for craft and consistency
Curious and evolving - constantly refining storytelling approaches, formats, and creative systems

Benefits

Comp & perks

Base salary $100,000–$120,000 based on experience, plus equity
Option for fully paid medical, dental, and vision
Opportunity to contribute to 401k
Unlimited PTO plus 11+ paid holidays
Based in Culver City 3 days/week
Free Sans product!

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

copywritingstorytellingtone of voice developmentmessaging frameworksbrand narrativesdigital writinglifecycle writingeditorial writingcontent creationconsumer psychology

Soft Skills

collaborationdetail-orientedcuriositystrong judgmenteffective communicationstorytelling instinctscross-functional teamworkappreciation for premium brandsadaptabilitycreativity

Certifications

Bachelor’s Degree in writing, communications, marketing, journalism, or related fields