Director, Marketing Strategic Accounts
Sanofi
full-time
Posted on:
Location Type: Office
Location: Cambridge • Massachusetts, New Jersey • 🇺🇸 United States
Visit company websiteSalary
💰 $172,500 - $249,166 per year
Job Level
Lead
About the role
- Develop and execute the strategic account marketing plan to empower the newly formed Strategic Account Management (SAM) team in driving institutional collaboration, pathway development, and site activation in alignment with TZIELD’s brand and access objectives
- Leverage a deep understanding of the patient journey at the site-of-care level to identify key decision-maker needs, barriers, and opportunities among C/D suite leaders, P&T committee sponsors, and departmental stakeholders
- Collaborate cross-functionally with HCP, Consumer, Access, and Early Detection Marketing teams to ensure a cohesive strategy, consistent messaging, and unified calls to action across all customer touchpoints
- Partner with account leadership to assess and deliver the appropriate mix of branded and unbranded resources that enhance SAM engagement, improve account understanding, and accelerate institutional adoption
- Integrate field insights and regional learnings into brand planning and resource development to continuously refine institutional marketing strategy and execution
- Coordinate with GTMC and Training to ensure marketing initiatives and materials are effectively incorporated into SAM onboarding and capability-building programs
- Partner cross functionally to design and adapt population-health resources that enable value-based discussions with health system stakeholders
- Lead the development, review, and approval of marketing materials in collaboration with Regulatory, Legal, and Compliance to ensure adherence to all company policies, SOPs, and applicable guidelines
- Support marketing budget and resources efficiently, providing regular updates on performance
- Travel within commercial regions to support meetings, events, and field engagements (estimated 10-20%)
Requirements
- Bachelor’s degree required; advanced degree (MBA, PharmD, etc.) preferred
- 10+ years of pharmaceutical or biopharmaceutical industry experience in marketing, sales or related roles with 3+ years of marketing experience preferred
- Ability to analyze complex market data and translate insights into actionable strategies
- Strong clinical knowledge and understanding of relevant therapeutic areas
- Experience working within a cross-functional, matrixed environment with the ability to influence, mobilize and manage a complex set of internal stakeholders and processes
- Excellent communication, organizational, and project management, budget management & presentation skills
- Experience with MLR (Medical, Legal, Regulatory) review process a plus
Benefits
- high-quality healthcare
- prevention and wellness programs
- at least 14 weeks’ gender-neutral parental leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategymarket analysisbudget managementproject managementclinical knowledgetherapeutic areasMLR review processinstitutional marketingresource developmentpathway development
Soft skills
communicationorganizational skillscollaborationinfluencingmobilizationstakeholder managementpresentation skillsstrategic thinkingadaptabilityproblem-solving
Certifications
Bachelor's degreeMBAPharmD