Strategic Account Manager, Retail Decorator, Merch Printer

SanMar

. Manage and grow account base of retail-focused decorators and merch printers; build relationships with potential customers in retail decoration market.

Posted 4/21/2026full-timeRemote • California, Texas • 🇺🇸 United StatesMid-LevelSenior💰 $120,000 - $170,000 per yearWebsite

About the role

Key responsibilities & impact

Manage and grow account base of retail-focused decorators and merch printers; build relationships with potential customers in retail decoration market.
Negotiate, structure, and close complex opportunities with a focus on creating value for both the customer and SanMar.
Sell SanMar’s value proposition effectively through targeted presentations and conversations with executives at the corporate level and support presentations and other communications regarding strategic plans together with Territory Managers to the office level.
Build strong customer relationships with key executives and managers at the corporate office.
Be a resource for Territory Managers on big opportunities at the local office level.
Understand the strategic goals, trends and other impactful information relevant to the growth of the strategic account and communicate this information effectively and efficiently across members of the sales and operational teams.
Negotiate, track, and implement effective incentive and other pricing and product programs.
Act as the customer’s advocate to push for change and improvements to meet customer demands with a focus on improving the customer experience.
Work to reduce operational friction or inefficiencies between large strategic accounts and SanMar.
Keep Salesforce up to date with key activities, meetings, communications and related information.
Develop impactful sales and marketing plans at the corporate level and effectively develop action plans with the strategic account to implement across all offices.
Work with sales analytics team to collect and analyze data concerning Strategic Account sales, profitability, programs and activities and work collaboratively across sales team to understand changes in business trends.
Perform other duties as assigned.
Comply with all policies and standards.

Requirements

What you’ll need

Bachelor's Degree or equivalent experience
4-6 years retail decorators, licensed decorators, silk screeners, embroiderers, merch printers, and similar customers, having existing relationships
Experience with fabric construction, decoration feasibility and techniques.
Technical ability is required to be relevant, successful, and credible to the focus customer
Ability to reside in major metropolitan area of managed territory. Within 60 miles of international airport preferred.
Travel 2+ weeks per month; 60 - 70% customer visits and occasional industry shows and events.
Ability to analyze emerging business trends and determine viability of opportunities.
Ability to build meaningful partnerships and communicate effectively with customers, sales team and internal departments to identify and resolve issues in a timely and professional manner.
Assertive communicator with excellent verbal, written, and presentation skills.
Must respond well to internal deadline pressures in a fast pace environment.
Detail oriented; ability to follow-through on projects and handle multiple tasks at once.
Ability to handle confidential matters with discretion.
A high degree of professionalism, integrity, objectivity, and service orientation.
Must be a leader, enthusiastic, energetic, “sales orientated” and outgoing.
Highly motivated self-starter with an ability to work without direct supervision.
Positive attitude and high energy level.
Have a passion for innovation, change and the opportunities created through technology.

Benefits

Comp & perks

Comprehensive medical, dental, and vision benefits
401k plan and matches $1 for $1 up to 4% of earnings, matched & vested at every pay cycle
Life insurance
Short/long-term disability coverage
Paid maternity/paternity leave
Pet insurance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

fabric constructiondecoration feasibilitysales analyticscustomer relationship managementnegotiationpresentation skillsdata analysispricing programsmarketing plansaccount management

Soft Skills

assertive communicatordetail orientedprofessionalismintegrityservice orientationleadershipenthusiasmmotivationproblem-solvinginterpersonal skills

Certifications

Bachelor's Degree