SAMY

Copywriter

• Write content for social media platforms (TikTok, Instagram, YouTube) with a platform-native approach.
• Create ideas for short-form, reactive, and always-on content.
• Adapt messaging to trends and real-time conversations.
• Contribute to 360 campaigns (digital and offline).
• Develop copy, scripts, captions, and headlines based on creative concepts.
• Ensure consistency across all brand touchpoints.
• Create content for physical environments (POS, signage, in-store materials).
• Adapt content into different formats, versions, and markets.
• Maintain quality in fast-paced production environments.
• Support community communication with a conversational tone.
• Collaborate with strategy, design, and account teams.