Marketing Communication Manager

Samsung Electronics

Marketing Communication Manager developing integrated marketing strategies for the MX Brand Memory portfolio at Samsung. Enhancing brand awareness and customer engagement through digital campaigns and stakeholder collaboration.

Posted 6/19/2026full-timeEschborn • 🇩🇪 GermanyMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop and implement integrated marketing and communications strategies for the MX Brand Memory portfolio with the goal of sustainably increasing brand awareness, customer loyalty and business growth
Plan, manage and optimize cross-channel marketing campaigns with a focus on digital channels such as social media, search, display and CRM
Develop and execute a comprehensive marketing plan in close coordination with internal and external stakeholders
Create and refine audience-targeted content and ensure consistent brand communication across all relevant touchpoints
Analyze campaign, market and consumer data and derive data-driven recommendations for continuous performance optimization
Conceptualize and run trade shows, events and brand activations to strengthen brand presence and customer interaction
Work closely with agencies, media partners and internal teams in marketing, product management and sales to ensure successful project delivery
Take responsibility for planning, managing and controlling marketing budgets and ensuring efficient resource allocation
Monitor relevant market, consumer and digital trends and integrate innovative technologies and approaches into the marketing strategy

Requirements

What you’ll need

Degree in marketing, communications, media or a comparable qualification
Several years of professional experience in marketing communications, digital marketing or a comparable role
Solid knowledge of planning and executing digital marketing campaigns across multiple channels
Experience with analytics, tracking and campaign management tools and a strong understanding of data-driven marketing
Ability to combine creative ideas with strategic thinking and an analytical approach
Structured, self-directed and results-oriented working style with strong execution skills
Excellent communication and presentation skills and experience collaborating with diverse stakeholders
High initiative, innovative mindset and enthusiasm for new marketing trends and technologies
Very good German and English language skills, both written and spoken

Benefits

Comp & perks

Equal opportunity employer regardless of age, gender, origin, sexual orientation, disabilities or other personal characteristics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital marketingmarketing communicationscampaign managementdata-driven marketingaudience-targeted contentcross-channel marketinganalyticsperformance optimizationbrand activationbudget management

Soft Skills

strategic thinkinganalytical approachexecution skillscommunication skillspresentation skillscollaborationinitiativeinnovative mindsetself-directedresults-oriented

Certifications

degree in marketingdegree in communicationsdegree in media