
Senior Product Marketing Manager
Samsara
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $116,917 - $196,500 per year
Job Level
Senior
Tech Stack
Go
About the role
- Drive Go-to-Market Strategy: Develop and execute end-to-end product launch plans for new AI-powered safety features, including both hardware and software.
- Fuel Product Adoption: Design and run marketing programs focused on driving the adoption and usage of recently launched products within our customer base.
- Empower Our Sales Team: Create and deliver high-impact sales enablement materials, including training, battlecards, competitor insights, and core messaging to help our sales team win.
- Create & Shape Content: Collaborate with marketing, comms, and video teams to create and vet compelling, customer-facing content that communicates our product value.
- Be the Voice of the Customer: Engage regularly with customers through beta programs, feedback sessions, and events to build advocacy and gather insights.
- Influence the Roadmap: Partner closely with Product Management to provide feedback from the field and influence the future direction of our safety products.
- Measure What Matters: Analyze performance dashboards to measure product adoption, campaign effectiveness, and key business metrics, reporting on progress to leadership.
- Champion, role model, and embed Samsara’s cultural principles as we scale globally and across new offices.
Requirements
- 5+ years in Product Marketing with a focus on B2B SaaS or Management Consulting experience with a focus on enterprise sales and go to market.
- Demonstrate a mission-critical, commercial mindset with deep empathy for B2B sales channels and experience helping them win deals.
- Act as a proactive, resilient self-starter who thrives in ambiguity and takes full ownership to drive complex problems to a solution.
- Have executive presence and polished communication skills, with the credibility to "command a room" and present to senior leadership.
- Excel at customer-centric storytelling, translating technical features into clear value, and eagerly engaging directly with customers.
- Strong strategic and analytical skills, with the ability to synthesize complex data into clear, actionable insights.
- Excellent project management and leadership skills, with a proven ability to influence and drive alignment across cross-functional teams.
- Bachelor’s degree required, MBA preferred.
- Past experience marketing technical B2B products.
Benefits
- Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, and much, much more.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingB2B SaaSdata analysiscampaign effectiveness measurementsales enablementcontent creationcustomer advocacyproduct launch planningstrategic marketingproject management
Soft skills
executive presencepolished communicationcustomer-centric storytellingstrategic thinkinganalytical skillsleadershipinfluenceresilienceself-starterproblem-solving
Certifications
Bachelor’s degreeMBA