
Paid Media Intern
Sally Beauty
internship
Posted on:
Location Type: Hybrid
Location: Plano • Texas • United States
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Job Level
About the role
- Analyze paid media performance data to identify trends, insights, and opportunities for optimization.
- Support testing and learning initiatives by evaluating results across creative, messaging, formats, and investment levels.
- Assist with organizing and summarizing campaign results, insights, and learnings for internal teams.
- Assist in developing data-driven recommendations to improve media efficiency and campaign effectiveness.
- Help translate data into clear insights and summaries for internal marketing, creative, and leadership teams.
- Conduct competitive, category, and consumer research to support strategic decision-making.
- Support forecasting, pacing reviews, and post-campaign analysis in partnership with internal teams and external agencies.
- Help organize test results and document learnings to inform future media strategies.
Requirements
- Basic understanding of digital marketing and paid media concepts (e.g., social ads, search ads, ecommerce marketing).
- Familiarity with common marketing metrics such as impressions, clicks, CTR, co Conversion rate, CPA, and ROAS.
- Awareness of social media platforms and digital trends (Instagram, TikTok, Google, etc.).
- Introductory knowledge of data analysis concepts and marketing funnels.
- Interest in beauty, retail, or consumer brands (hair care, hair color, nail care, etc.).
Benefits
- This is a hybrid position requiring onsite work three days per week at the Support Center in Legacy West, Plano, TX.
- This position is not eligible for immigration sponsorship.
- Housing, relocation, and transportation assistance are not provided.
- Availability is required from June 1 through August 7, 2026, with a minimum commitment of 30 hours per week.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisdigital marketingpaid mediamarketing metricscampaign analysismedia efficiencyconsumer researchforecastingoptimizationecommerce marketing
Soft Skills
analytical thinkingcommunicationorganizational skillscollaborationproblem-solving