Senior Product Marketing Manager

Salesforce

Senior Product Marketing Manager at Salesforce focusing on B2B product marketing. Building enablement materials and collaborating on positioning and messaging strategies.

Posted 6/26/2026full-timeRemote • California • 🇺🇸 United StatesSenior💰 $143,400 - $216,900 per yearWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Build and maintain best-in-class enablement materials — pitch decks, one-pagers, battle cards, objection handlers, and competitive positioning
Partner closely with sales leadership and enablement teams to develop scalable onboarding and ongoing training programs
Create clear, crisp "how to sell Qualified" narratives for various seller audiences (Enterprise, Commercial, industry-specific)
Support the content hub strategy, ensuring sellers can always find what they need
Support product marketing leadership in defining the relationship between Qualified/Piper and the broader Agentforce platform
Develop enterprise-ready positioning assets that address long-term roadmap, architectural relationships, and integration vision
Collaborate with product marketing and GTM leadership to keep positioning sharp as the product and integration story evolves

Requirements

What you’ll need

5–8 years of product marketing experience, ideally in B2B SaaS; experience at a Salesforce ISV or within the Salesforce ecosystem is a strong plus
Proven track record driving success in a role that spans product positioning & messaging or sales enablement
Deep familiarity with the Salesforce ecosystem (Agentforce, Sales Cloud, Marketing Cloud, or similar) and comfort navigating technical positioning
Strong written communicator who can translate complex concepts into crisp narratives for sellers, customers, and executive audiences
Background in competitive intelligence / competitive strategy a plus
Highly collaborative - you'll work cross-functionally with Sales, Sales Programs, Product, Success, Demand Gen, and Product on a daily basis
Comfortable operating in a fast-moving, post-acquisition environment with shifting priorities and lots of ambiguity.

Benefits

Comp & perks

time off programs
medical, dental, vision
mental health support
paid parental leave
life and disability insurance
401(k)
employee stock purchasing program

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketingsales enablementcompetitive intelligenceproduct positioningmessagingonboarding programstraining programsnarrative developmentcontent strategyintegration vision

Soft Skills

strong written communicationcollaborationcross-functional teamworkadaptabilityproblem-solvingnarrative translationstrategic thinkingrelationship buildingorganizational skillscomfort with ambiguity