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Field Marketing Lead – Top Accounts, Program Management
SalesforceField Marketing Lead driving top account marketing and management for South Asia's top enterprise accounts. Overseeing strategic marketing initiatives and executive engagement for Salesforce.
About the role
Key responsibilities & impact- Plan and execute high-touch Top Account marketing programs for South Asia's top enterprise accounts
- Partner with enterprise sales teams and regional leadership to identify priority accounts, map stakeholders, and build engagement plans aligned to pipeline objectives
- Drive the South Asia marketing cadence — weekly meetings, pipeline reviews, and 7-country business reviews
- Own communications for all marketing-led and marketing-supported field events, ensuring consistent messaging and timely updates across stakeholders
- Prepare and deliver executive briefings, joint planning decks, and country plans in collaboration with directs and regional leadership
Requirements
What you’ll need- 10+ years of B2B marketing experience in enterprise technology
- Demonstrated track record of managing complex, multi-stakeholder marketing programs
- Experience driving executive engagement programs — C-suite events, leadership forums, roundtables — with measurable pipeline impact
- Exceptional stakeholder management skills — comfortable operating across C-suite, sales leadership, account executives, and cross-functional teams
- Strong program management abilities with the capacity to run multiple workstreams simultaneously across India and ASEAN
- Sharp communicator — able to synthesize complex data into crisp executive narratives, briefings, and leadership updates
- Analytical mindset with experience tracking KPIs, pipeline contribution, and program ROI
Benefits
Comp & perks- Accommodations if needed during the application process
- AI-assisted resume review
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingprogram managementstakeholder managementexecutive engagement programspipeline trackingKPI trackingROI analysis
Soft Skills
communicationanalytical mindsetsynthesis of complex dataleadershipcross-functional collaboration