Director, Brand Strategy – Management

Salesforce

Director of Brand Strategy & Management at Salesforce overseeing brand strategy and identity evolution. Driving brand insights initiatives and managing complex brand architecture.

Posted 6/2/2026full-timeChicago • Illinois, Washington • 🇺🇸 United StatesLead💰 $164,000 - $261,500 per yearWebsite

About the role

Key responsibilities & impact

Define, protect, and evolve the core Salesforce brand strategy and identity
Develop, scale, and maintain structural frameworks for the brand
Partner with stakeholders to integrate foundational brand strategy into the business
Own brand research initiatives like the Global Brand Health Study
Monitor competitive positioning and cultural trends to identify growth opportunities

Requirements

What you’ll need

10+ years of experience in brand strategy, brand insights, or brand management
Deep expertise in brand positioning and foundational brand strategy
Extensive experience managing complex brand architecture
Executive presence and the ability to present complex data to C-suite stakeholders
Exceptional systems-thinking skills
Proven track record of managing large-scale global insights projects
BA/BS required; Master's degree or MBA preferred

Benefits

Comp & perks

Health insurance
401(k) matching
Flexible work hours
Paid time off
Remote work options

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

brand strategybrand insightsbrand managementbrand positioningbrand architectureglobal insights projectsdata presentation

Soft Skills

executive presencesystems-thinkingstakeholder partnership

Certifications

BABSMaster's degreeMBA